Ocean Beach Cleanup | Turning Pollution Into Flip-Flop Art For The Sake Of Sustainability
Finding Genius Podcast
Richard Jacobs
4.4 • 1K Ratings
🗓️ 10 December 2024
⏱️ 31 minutes
🧾️ Download transcript
Summary
In this episode, we discuss sustainable art with Erin Smith, the CEO of Ocean Sole. Erin is an eco-advocate passionate about spreading conservation awareness in fun and creative ways.
Ocean Sole specializes in creating life-size endangered species replicas from flip flops. This is done in an effort to educate people on ocean health, positively impact low-income communities, and contribute to ocean conservation.
Ocean Sole is on a mission to clean polluted beaches and provide careers to artisans in affected areas. Located in Kenya, they are making a difference in local ecosystems and communities alike. What's next for this unique social enterprise? Tune in now to learn more!
In this conversation, we cover:
- The impacts of plastic pollution on marine life.
- Why flip flops are so hard to recycle and reuse.
- Different pieces of art that Ocean Sole creates.
- The economic impact that Ocean Sole has on local communities.
You can find more on Ocean Sole by visiting their website!
Episode also available on Apple Podcasts: http://apple.co/30PvU9C
Transcript
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| 0:00.0 | Forget frequently asked questions. |
| 0:02.3 | Common sense. |
| 0:03.1 | Common knowledge. |
| 0:04.1 | Or Google. |
| 0:04.7 | How about advice from a real genius? |
| 0:06.9 | 95% of people in any profession are good enough to be qualified in license. |
| 0:11.3 | 5% go above and beyond. |
| 0:13.1 | They become very good at what they do. |
| 0:14.8 | But only 0.1% are real geniuses. |
| 0:18.2 | Richard Jacobs has made it his life's mission to find them for you. He hunts |
| 0:22.7 | down and interviews geniuses in every field, sleep science, cancer, stem cells, ketogenic diets, |
| 0:28.1 | and more. Here come the geniuses. This is the Finding Genius podcast with Richard Jacobs. |
| 0:41.3 | Hello, this is Richard Jacobs with the Finding Genius podcast. My guest today is Aaron Smith, CEO of Ocean, Seoul, SLO. |
| 0:45.3 | Aaron has degrees from George Mason University, Georgetown University, University of Pennsylvania, |
| 0:50.3 | began her career in econometrics, and then worked for various global tech firms such as CGI and BT in London working in the capital markets. It looks like this project, Ocean Soul, is definitely a right turn, let's say, but very, very interesting company. So welcome, Aaron, and I'd love to hear your story about Ocean Soul. Oh, thank you. Thank you for having me. I'm happy to be here and tell you and answer any |
| 1:10.8 | questions you have. Okay, great. Yeah. Tell me a bit about a little more about your background and how you take to the idea to create Ocean Soul. Well, I didn't create it. It would be part of the interesting aspect of your question is with, there was a founder. It was kind of abandoned and kind of unthought. We'll talk a little bit about that. |
| 1:31.1 | But prior to that, yes, I was in, you know, kind of high-flying, high-tech, |
| 1:35.8 | Silicon Valley, London, just, you know, kind of went and started picking holiday in Kenya. |
| 1:37.1 | And I saw in love with it. |
| 1:41.8 | I worked across the Middle East and Africa region and, you know, kind of right where I turned 50, I decided it was time to leave corporate America and go on to try to do something different. |
| 1:48.3 | So I kind of found this project that a friend of mine had really struggling. |
| 1:52.8 | She was a marine biologist, you know, it kind of needs a little bit more of a business and strategic planning and I guess some just discipline to turn it around and make it more from a |
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