4.6 • 1.3K Ratings
🗓️ 6 July 2023
⏱️ 5 minutes
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In this episode, Neil Patel and Eric Siu talk about how you can view your competitors' Google Ads for free
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0:00.0 | We're going to talk about how you can now view your competitors Google ads for free. |
0:04.8 | And this is cool because a couple years ago, Facebook came out with its ad library |
0:09.9 | and now Google has basically come out with the same thing. Have you seen this yet, Neil? |
0:13.6 | I have, so it's ads transparency. Google.com. |
0:18.0 | Again, the URL is ads ADS transparency. Google.com, and that's how you can see your competitor's ads. But the only downside of |
0:28.8 | this is you can't really see the keywords that they're bidding for but you can see all the |
0:33.7 | different ad variations and it's pretty cool because you can select the time |
0:38.7 | range and then from the time range it could be past present or and it can go back many years which is also |
0:45.2 | really cool then you can pick where you want whether the ads are United States or Brazil |
0:50.5 | I'm in Brazil right now so that's top of mine or India or any country, or you can just |
0:54.7 | pick anywhere and I'll show you from a global standpoint. |
0:58.1 | Then you can pick which format, whether it's an image, a text, or a video ad, and you put it in the URL and boom you're off into the races and |
1:06.2 | with the ads you can also sort of by all topics or specifically political ads as |
1:12.0 | well which I don't think the political |
1:13.7 | ads apply to most of us but nonetheless it's really cool because you can see the |
1:17.8 | ad copy literally for pretty much any business that's advertising Google. |
1:22.6 | You can't see the key words that they're going after and you can't see specific campaign |
1:26.6 | settings but you can see at least the ad copy that they're running. |
1:29.3 | Let's pick a brand here so I'm going to pull it up those you that are following us on |
1:33.0 | YouTube if not you should we should be because we're growing a lot faster on |
1:36.1 | YouTube by the way now and it's cool stuff and you can see our beautiful faces so |
1:40.5 | anyway this is ads transparency. |
... |
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