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Blaze Radio Network.

And now, chewing the fat with Jeff Fisher.

So I listened to a USDA Farm Report on the radio.

Yes, I didn't turn the channel, I continued to listen. And the episode was about

Smoky Bear turning 80 years old this year. Now we may have mentioned it when they first announced that it was going to be a full

year celebration of Smoky Bear turning 80 this year, but I mean it's like the most successful advertising campaign in American history

and it is not Smoky the Bear it's Smoky Bear and I was looking at some facts about Smoky Bear and you know they

mean it started back in 1944 to educate the public on, you know, creating wildfires.

Don't do it.

And it's just amazing that it is, that he's still around and we still he's got to be one of the

most recognizable figures in American history right I mean in the last 80 years

everyone knows who Smoky Bear is. Now the

slogans that Smoky Bear has said over the years is Smoky says

Care will prevent nine out of ten forest fires and then it was changed to remember

only you can prevent forest fires that's the long lasting one. And then that lasted for 50 years

until it was officially updated to only you can prevent wildfires.

So not just they just got rid of forest fires and it was only you can prevent forest fires.

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