Nik Sharma, Forbes 30 Under 30 Member & CEO of Sharma Brands, On Growing Your Business Through Digital Marketing

Earn Your Happy

Lori Harder

Entrepreneurship, Business

4.8 • 2.8K Ratings

🗓️ 26 June 2023

⏱️ 47 minutes

🔗️ Recording | iTunes | RSS

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Summary

Today, I’m excited to share my conversation with master marketing consultant and the CEO of Sharma Brands, HOOX, and 1180, Nik Sharma. His impressive client list includes Feastables, Chamberlain Coffee, Roc Nation, Everlane, Jim Beam, Poo~Pourri, and many more! Throughout our chat, Nik breaks down the anatomy of an efficient ad, shares his techniques for growing and selling your brand online, and how to increase your audience engagement. Nik emphasizes that nailing your organic social presence will build brand awareness and drive sales. Plus, he discusses the best starting point and where to make early investments when launching your business. Listen in if you are ready to sell your brand online and take your business to new heights. IN THIS EPISODE, WE TALK ABOUT: - How Nik divides time between his multiple companies - Why you should have a business coach - The best starting point and early investments when launching your brand - An exercise for targeting audiences beyond your circle - Understanding the qualities of an efficient ad - Ways to position yourself as a premium brand - The significance of networking and authentic connections RESOURCES - Mentor Pass - DM me the word “POWER” on Instagram for The Power Nine - Text DAILY to 310-496-8363 for daily manifesting affirmations and journal prompts. - Sign up for The Spritz newsletter at litepink.com! CONNECT WITH NIK Follow Nik on Twitter: @mrsharma Connect with Nik on LinkedIn Subscribe to Nik’s Newsletter Check out Nik’s Website Listen to Limited Supply CONNECT WITH LORI Follow me: @loriharder Follow Lite Pink: @drinklitepink Follow Earn Your Happy: @earnyourhappy Follow Girlfriends & Business: @girlfriendsandbusiness Listen to Girlfriends & Business

Transcript

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0:00.0	Personally, I like to think a lot about this as if I'm a consumer.
0:05.1	And so personally, I think one of the biggest things you can do for yourself is investing
0:11.8	in really good design.
0:13.3	A lot of people tend to just pull off the shelf design, which definitely, to some degree,
0:20.5	it can work, but the problem is with modern consumerism, trust is very much articulated
0:26.2	through design and through cleanliness and minimalism.
0:29.2	Hey, everyone.
0:38.2	Welcome back to the show.
0:39.7	Don't forget that I want to send you the power nine if you have not gotten it yet.
0:43.2	If you have, then you know how powerful it is.
0:46.2	And all you have to do is go over to Instagram and message me the word power.
0:50.0	Don't message me anything else.
0:51.6	Only the word power.
0:53.0	No exclamation points, no emojis, just the word power.
0:55.7	And I want to send it to you.
0:57.7	And it is the thing that Chris and I have been doing for over a decade and really believe
1:03.0	that that was the start of the way of thinking that can create the future that you want,
1:08.3	that can attract what you want, that can make sure that you are keeping in the forefront
1:11.4	of your mind, all of your goals.
1:13.0	So you can use it as a journal prompt as well, but just send me the word power on Instagram
1:16.6	messages.
1:18.0	And I'm going to send you our power nine.
	...

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