Nick Onken - The Power Of Personal Brands & Future Of Photography

ManTalks Podcast

Connor Beaton

Education, Relationships, Self-improvement, Mental Health, Society & Culture, Health & Fitness

4.8 • 591 Ratings

🗓️ 16 July 2018

⏱️ 61 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Nick Onken is a photographer, podcast host, and creative entrepreneur devoted to inspiring the world to create their moments and create their life. A former graphic designer hailing from the soggy city of Seattle, now residing in the concrete jungle of New York, Nick has photographed personalities such as Justin Bieber, Usher, and Jessica Alba. He has photographed print campaigns for international brands such as Nike, Coca Cola and Adidas and his work has been published in magazines such as Conde Nast Traveler, Cosmopolitan, and Marie Claire. On his podcast, he’s interviewed celebrities such as Usher, Scooter Braun, Stacy London and others. He photographs for the charity, Pencils of Promise as he believes that education is the root problem solver of our world. On this episode of ManTalks show we take a deep dive into the arts, creativity, and the world of personal branding. Nick Onken joins me in discussing how important and integral ”Anchor images" can be for your brand whether it's a corporate brand, personal brand, or start up. In the digital age, imagery and content is king - knowing how to use these tools is essential to your success. We cover: Nick’s story How big brands market. Working with celebrities The age of the social influencer What anchor images are and why you NEED to understand them How to create a great photo How to create proper images for your branding If you've ever wondered or what allows some content to go viral, some brands to stand out above others, and how do pierced through the noise of the modern-day social media, this is a must listen to podcasts. Check out our Facebook Page and join the community. For more information about ManTalks or to join a ManTalks Mastermind: Click Here Subscribe on Apple Podcasts | Google Podcasts | Spotify For more episodes visit us at ManTalks.com  Facebook | Instagram | Twitter Did you enjoy the podcast? If so please leave us a review on Apple Podcasts or Stitcher. It helps our podcast get into the ears of new listeners, which expands the ManTalks Community! Editing & Mixing by: Aaron The Tech See omnystudio.com/listener for privacy information. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	Welcome guys and gals to the Mantex show. I'm Connor Beaton, the host and founder of
0:14.5	Mantox. This podcast brings together some of the best thought leaders, teachers, and
0:19.7	extraordinary individuals to help
0:21.6	teach and mentor you on how to be a top performer in life, love, and business.
0:26.8	Joining me today is Nick Onkin.
0:29.7	And Nick is actually a good friend of mine.
0:31.5	He's a photographer and not just any photographers you'll find out in the show.
0:35.4	He's an incredible, incredible photographer
0:38.2	that's done some amazing work with huge brands like Nike and celebrities like Justin Bieber and
0:44.6	Usher and Lewis Howes. So he's a photographer, a podcast host, and a creative entrepreneur
0:49.3	devoted to inspiring the world to create their moments and create their life. He's a former graphic
0:55.5	designer hailing from the soggy city of Seattle. We know for us Vancouverites, we know what that's
1:02.0	about. And now residing in the concrete jungle of New York City, Nick has photographed personalities
1:08.3	such as Justin Bieber, Usher, and Jessica Alba. He's photographed print campaigns
1:14.4	for international brands like Nike, Coca-Cola, Adidas, and has been published in magazines like
1:19.5	Condé NAST traveler, Cosmopolitan, and Marie Claire. His podcast is really interesting because
1:25.7	he's interviewed celebrities like Usher and scuderbron
1:28.3	and stacy london not to mention others and he photographs for the charity pencils of promise
1:34.2	as he believes that education is the root problem solver of the world so he's done some really
1:41.7	amazing things and the reason why i wanted to have Nick on today on the
1:45.0	podcast is to talk about quite a few things actually. So I wanted to talk about the current state of
1:51.3	art and creativity. I wanted to dive into, you know, the importance of personal branding, which
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