NadaMoo - A Household Name for All Ice Cream Lovers
The Story of a Brand
Ramon Vela
5 • 145 Ratings
🗓️ 19 July 2021
⏱️ 34 minutes
🧾️ Download transcript
Summary
**This episode is brought to you by MuteSix and Omnisend**
We want to continue to work hard to be that household name for all ice cream lovers,” says Daniel Nicholson, CEO and honorary Founder of NadaMoo. In the second part of this Feature, he says that the brand is committed to an organic supply chain and high-quality ingredients crucial to unlocking taste. Further, he adds that they are aligning themselves with farmers and farming practices.
They want to promote the mindful eating movement and stop consumers’ disconnectivity with where their food comes from by educating them.
Daniel says that NadaMoo wants to increase market presence, maximize distribution, accelerate product sales, work on food services, innovate, move to new categories outside frozen desserts and ultimately add value to customers' lives.
He speaks on:
* Their focus on ingredients
* Promoting more than products
* NadaMoo website and store locator
* Filling flavor gaps
* Their plans for the future
* Their “No sugar” line
Join Ramon Vela and Daniel Nicholson as they break down the inside story on The Story of a Brand.
For more on NadaMoo, visit: https://nadamoo.com/
*
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The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO.
For your free digital marketing consultation, visit: mutesix.com/storyofabrand
*
This episode was brought to you by Omnisend.
Omnisend is an e-commerce marketing platform that goes above and beyond regular email campaigns - so you can start increasing your sales, not your workload.
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Transcript
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| 0:00.0 | Recorded at Mute 6 Studios, this is not your average entrepreneur or e-commerce podcast, and he's not your average host. |
| 0:14.1 | This is the story of a brand with your host, Ramon Vela. |
| 0:21.6 | You know, we want to continue to work hard to be, to be that household name for all of the ice cream lovers, |
| 0:29.9 | not just those shopping the dairy-free plant-based category, but those people who just love |
| 0:35.2 | ice cream and want and care about their health and wellness and |
| 0:39.3 | searching for great tasting products that you know do not do damage or don't do you know |
| 0:47.3 | don't do so much damage to their to their bodies when consumed frequently and yeah yeah. So that's really what we're about. |
| 1:04.0 | This episode is brought to you by Omnisand. Now, if you're an e-commerce marketing and it feels like those weekly newsletters are no longer enough to power your growth? |
| 1:12.6 | You're going to love Omnisand. |
| 1:18.7 | Now, Omnisan is an e-commerce marketing platform that goes above and beyond regular email campaigns. So you can actually start increasing your sales, not your workload. |
| 1:23.9 | With Omnisan, you'll be launching pre-built e-commerce automations in no time, as well as intuitively segmenting your customers, and even trying out SMS or push notifications, all from the same platform. |
| 1:37.8 | The best part, Omnysan provides an immediate boost to your revenue while staying as easy as drag and drop email building, |
| 1:45.7 | with automated emails averaging up to 40% of total email revenue. |
| 1:52.0 | Join Hallmark, DuCannon, and 50,000 other high-growth brands that choose Omnisend to grow their |
| 1:59.6 | e-commerce businesses on autopilot. |
| 2:02.5 | Visit Omnysend.com forward slash SOB. Again, that's Omnisend.com forward slash SOB and start your 14-day |
| 2:14.5 | free trial today. No credit card required. Hey, don't forget to listen to part one of |
| 2:24.7 | this amazing feature. Now, let's get back to the story. Yeah, you know, and that actually |
| 2:31.4 | reminds me of a, that's a good advice, piece of advice too. It's like, it's okay to focus, it's okay to dream or think about, you know, future opportunities, but, but focusing on what got you there, focusing on the fundamentals, focus, you know, on the core of the product or the business, whether it's, |
| 2:52.6 | you know, the taste, like you mentioned earlier, you talked about taste and quality being, |
| 2:59.1 | too, the most important thing. You know, if you focus on that, the other opportunities are going to |
| 3:03.8 | come. Like, if you just keep focusing on what you're doing, the opportunities will come. |
... |
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