Okay, so I've changed your brake pads, I've replaced a wiper blade and topped up your screen wash.

Anything else you want me to look at?

Yeah, my washer dryer only works on a short cycle.

I've got it in the boot.

Like getting your money's worth, introducing but Donald's saver meal deals.

Get a cheeseburger or a mayo chicken, medium fries and drink for just $3.99.

From 11 a.m., not available on delivery.

This is help wanted. The show that tackles all the big work questions you cannot ask anyone else.

I'm Jason Feiffer, Editor-in-Chief of Entrepreneur Magazine.

And I'm New York Times bestselling author and money expert, Nicole Lapid.

The helpline is open.

When you hear the term personal brand, you probably don't think that it applies to you.

You think that it applies to celebrities and influencers and entrepreneurs who seem to be

making money in some way off of Instagram and you can't exactly figure out why and frankly,

neither can I. But anyway, you don't think you, but maybe you should.

Because we just got a question from a listener that blew my mind.

It's so weird and crazy.

And it is from someone who did not think that they need a personal brand and then discovered

in a way that in a place that you just would not expect suddenly is valuing people with them.

What does this all mean? Well, let's listen to the question.

Hey Jason, I recently was told that I was passed up for an opportunity to work as a head hostess

in a fine dining restaurant because the other candidate had a bigger social media following

...