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Dan Lok Show

Most Profitable Way To Charge For Your Copywriting Services

Dan Lok Show

Dan Lok

Business, Entrepreneurship, Careers, Management

4.9825 Ratings

🗓️ 21 June 2020

⏱️ 4 minutes

🧾️ Download transcript

Summary

What Is The Best Way For You To Charge For Your Copywriting Services? It’s Not Per Word. And It’s Not Per Gig. Listen to this episode To Find Out. Want To Become An In-Demand Copywriter? Click here To Watch My Brand-New On-Demand Training: http://profitablecopywriting.danlok.link

Transcript

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0:00.0

So you are a writer or you are a copywriter,

0:05.0

and you're asking, well, what is the best way for you to charge for your

0:21.4

services and currently seems to me that you're charging per word personally I do

0:26.2

not like the concept of charging per word because first of all the relationship

0:32.3

between you and the client it's there's a conflict of interest.

0:37.8

Because as a writer, if you're charging per word,

0:40.3

what do you want to do?

0:41.4

You're not to write as many words as possible

0:43.5

because that means you make more money.

0:45.3

From the client's perspective,

0:47.4

the client wants you to be effective,

0:49.4

that you write just enough words to get the job done.

0:53.6

Maybe it's content, maybe it sells copy.

0:56.4

Now, one of the companies that I own that I am a CEO of is copyrighters.com. Now, I'm speaking

1:02.8

from experience. How do we charge at copywriters.com? Mainly we want to charge per project,

1:10.3

not so much per gig. So yes, you could go to

1:13.8

corporators.com and you could hire us and to write one article, one letting page or one email for you.

1:21.2

And most of the time, those type of clients, we take on those type of gigs simply to demonstrate our expertise to show what we could do,

1:30.4

what our writers could do.

1:31.9

From there, what we wanna do and what you wanna do,

1:34.5

I don't care if your competitors or not,

1:36.4

as a copywriter, that you wanna bundle your services.

...

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