Welcome to the Flip Lifestyle podcast where life always comes before work. We're your host, Shane and Jocelyn Sam. We're a real family that figured out how to make our entire living online. And now we help other families do the same. Are you ready to flip your life?

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Let's get started.

Hey, y'all.

Welcome back to the Flip the Lifestyle podcast.

It's great to be back with you again this week as we talk to another great member of the Flip Lifestyle community.

And today, it's more than just a community member.

It's a flipped lifestyle alumni.

I got Chad Allen with me this week. Chad, how you doing, brother? Great. Thanks for having me on.

Steven. This is awesome. I'm looking forward to it. Oh, that's great. Man. I'm just so excited to talk to you.

You're doing so many good things in your online business. And I know everyone listening in the Flip Lifestyle universe right now is going to get so much insight

because we've picked out some things to talk about that I think are going to really help people in their online businesses as they grow and build their memberships.

And they think about the different products and services and ways to structure things

and their business.

This is going to be a great episode.

So let's go ahead and dig in.

Tell people a little bit about you, a little bit about what your business is.

And then maybe how you, maybe your backstory a little bit on how you came into the business

that you currently have today.

Sure. Yeah. So I, I'm married, have two kids, 16 and 12. We live in Grand Rapids, Michigan.

I spent 20 plus years in the traditional publishing space. So I worked for a couple of different book publishers, worked for the last one

called Baker for 16 and a half years. The last seven years, I was the editorial director of one of

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