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SaaS Interviews with CEOs, Startups, Founders

MonetizeMore Bootstrapped to $5m Run Rate in AdTech Space

SaaS Interviews with CEOs, Startups, Founders

Nathan Latka

Ceo, Entrepreneurs, Founders, Software, Business, Entrepreneurship, Saas, Startups

4.6683 Ratings

🗓️ 18 August 2020

⏱️ 23 minutes

🧾️ Download transcript

Summary

MonetizeMore provides ad tech to huge AdSense publishers. The tech chooses the highest paying advertiser for each ad placement. This results in dramatically higher ad revenues for the publisher.

Transcript

Click on a timestamp to play from that location

0:00.0

We accept the revenues on behalf of the publishers, and some we don't, especially the big ones.

0:05.3

So the $3 million is an estimation of the ones we don't as well.

0:09.1

In June, we were close to $400,000.

0:15.1

You are listening to Conversations with Nathan Latka.

0:19.3

Now, if you're hearing this, it means you're not currently on our subscriber feed.

0:23.6

To subscribe, go to getlatka.com.

0:27.2

When you subscribe, you won't hear ads like this one.

0:31.3

You'll get the full interviews.

0:33.3

Right now, you're only hearing partial interviews.

0:36.1

And you'll get interviews three weeks earlier from founders, thinkers, and people I find interesting.

0:43.0

Like Eric Wan, 18 months before he took Zoom public.

0:47.3

We got to grow faster.

0:48.9

Minimum is 100% over the past several years.

0:51.5

Or bootstrap founders like Vivek of QuestionPro.

0:55.0

When I stopped the company, it was not cool to raise.

0:57.2

Or Looker's CEO, Frank Bean, before Google acquired his company for $2.6 billion.

1:03.0

We want to see a real pervasive data culture, and then the rest flows behind that.

1:08.1

If you'd like to subscribe, go to getlatka.com.

1:12.1

There, you'll find a private RSS feed that you can add to your favorite podcast

1:16.3

listening tool, along with other subscriber-only content.

1:20.5

Now look, I never want money to be the reason you can't listen to episodes.

1:24.7

On the checkout page, you'll see an option to request free access.

...

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