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Tech Brew Ride Home

Mon. 08/29 – Apple’s iGlasses To Be Called Reality One?

Tech Brew Ride Home

Amalgamated Internets, LLC

Tech News, News, Technology

4.71K Ratings

🗓️ 29 August 2022

⏱️ 18 minutes

🧾️ Download transcript

Summary

Really, Apple? THAT is what you’re going to call your AR/VR glasses? I tell you what “that” is. A look at the passkeys Apple is bringing us soon. More deets on the Netflix ad-supported tier. WhatsApp’s super-app ambitions seem to be bearing fruit in India. And is it too late for Eminem and Snoop Dogg to save the NFT market? Sponsors: Kolide.com/ride Links: Trademark Filings Suggest Apple May Be Securing ‘Reality’ Names for AR/VR Headset (Bloomberg) Apple says 95% of iCloud users already have 2FA enabled ahead of Passkeys launch (9to5Mac) Snapchat brings 'Dual Camera' recording to in-app camera (Engadget) Netflix Eyes $7-to-$9 Price for Its New Ad-Supported Plan (Bloomberg) Meta and Jio launch grocery shopping on WhatsApp in India (TechCrunch) WhatsApp’s super app ambitions are starting to come true in India (The Verge) MTV VMAs: Eminem and Snoop Dogg Perform as Bored Apes in the Metaverse (CNET) Looks bare: OpenSea turns into NFT ghost-town after volume plunges 99% in 90 days (CoinTelegraph) Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0

Welcome to the Tech Meme Right Home for Monday, August 29th, 2022. I'm Brian McCullough today.

0:09.0

Really? Apple? That is what you're going to call your AR VR glasses. I'll tell you what that is.

0:15.0

A look at the past keys Apple is bringing to us soon.

0:18.0

More Dietz on the Netflix ad supported tier.

0:21.0

What's-aps, super-app ambitions seem to be bearing fruit in India and

0:25.3

is it too late for Eminem and Snoop Dogg to save the NFT market? Here's what you miss today in the world of

0:30.4

Tech.

0:34.0

Mark Germin's scoop for us in his newsletter this weekend strongly suggests that Apple

0:39.4

is considering calling its mixed reality headset reality one or maybe reality pro and its specialized

0:47.0

chip for the headset to be named reality processor, quote,

0:52.0

applications were filed in the US, EU, UK, Canada, Australia, New Zealand,

0:56.6

Saudi Arabia, Costa Rica, and Uruguay, for the names Reality One, Reality Pro, and Reality processor.

1:02.6

Though Apple itself didn't make the filings, they follow a pattern that the iPhone

1:06.1

maker has used in the past, including relying on law firms that the company has previously

1:11.1

enlisted to lockdown brands. The new trademarks

1:14.3

are all registered to a Shell Corporation named Immersive Health Solutions LLC

1:19.1

that was incorporated in February according to records obtained by Bloomberg News.

1:23.6

The company itself was registered by another Delaware Shell Corporation, the Corporation

1:27.4

Trust Company, typically used for filings by firms looking to avoid detection.

1:32.1

The Reality OS trademark used that same firm.

1:35.1

In order to file the trademark paperwork a process that began in Canada with an

1:39.7

original application in February and in several other countries in August. The company behind the trademarks

...

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