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Today on Forbes, MLS is banking on a World Cup boost. Investors aren't so sure.

As the final minutes ticked away in a disappointing 4-1 loss to Belgium on July 6th that knocked the U.S.

men's national team out of the World Cup, Fox play-by-play announcer John Strong made a direct plea to his television audience

of 30 million Americans. He said, quote, if you've enjoyed what you're seeing, well, support your

local team. From Seattle's Lumen Field, packed with a sellout crowd of 66,925, more than double the

average attendance of 31,000 across Seattle Sounders'

first six major league soccer games this season at the same stadium. Strong continued, quote,

this doesn't have to be the last soccer you watch for the last four years. It's a beautiful

sport. Often an afterthought, both among top-tier global soccer leagues and in the U.S. professional

...