Missy Tannen: Co-Founder and Chief Product Officer of Boll & Branch

Second Life

Clique Media, Female Founder, Entrepreneurship, Career Change, Career Pivot, Fashion & Beauty, Hillary Kerr, Personal Journals, Who What Wear, Clique, Career, Arts, Business, Careers, Second Life, Career Advice, Self-made, Entrepreneur, Mydomaine, Society & Culture

4.7 • 3K Ratings

🗓️ 31 March 2025

⏱️ 53 minutes

🔗️ Recording | iTunes | RSS

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Summary

Missy Tannen is the co-founder and chief product officer of the luxury bedding and linens company Boll & Branch. She began her career as a third-grade teacher before transitioning to being a stay-at-home mom to her three children. In 2014, she and her husband (and co-founder), Scott, were hoping to upgrade their bedding but struggled to find quality products at a reasonable price point. Missy began researching the world of bedding and noticed a dearth of quality items available, as well as unethical business practices. So, she and Scott set out to build something better, resulting in Boll & Branch, which they launched in 2014. The company has its own, transparent supply chain and uses 100% organic, fair-trade cotton from a nonprofit farming cooperative in India. The brand carries soft, durable, classic linens and has expanded into new categories like bath towels, pillow inserts, and more. Over the last decade, it’s seen huge growth, topping $200 million in revenue last year. Boll & Branch originally started as a direct-to-consumer company but now has several retail stores and plans to open seven new ones in 2025. It is also carried in major retailers like Bloomingdale’s and Nordstrom.

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Transcript

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0:57.2	Hi everyone. I'm Hilary Kerr, the co-founder and chief content officer of Who What Where,
1:03.8	and this is Second Life, a podcast spotlighting women who have truly inspiring careers.
1:13.0	We're talking about their work journeys,
1:19.3	what they've learned from the process of setting aside their doubts or fears, and what happens when they embark on their second life. Today on the show, I'm chatting with Missy Tannen,
1:25.3	the co-founder of the luxury betting brand, Bull and Branch.
1:30.3	Bull and Branch is fabulous. I've used their products for years, and it's a really fascinating
1:35.8	company. They have their own traceable supply chain, fair trade materials, classic designs,
1:43.0	and most importantly, the sheets are so soft and they hold up.
1:47.8	So I was so curious to interview Missy, how did this industry disrupting, groundbreaking company
1:53.6	come about? Turns out, Missy's all-in attitude had a lot to do with it. In the beginning of her career,
2:00.4	she was all- in as a third
2:02.5	grade teacher and then as a stay-at-home mom to her three daughters. In 2014, when she and her
2:09.2	husband were upgrading their betting, she realized that there were almost no ethical, high-quality,
2:14.9	not ridiculously priced betting options on the market, and she was all in
	...

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