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Sports Media with Richard Deitsch

Mini-pod: Jon Lewis and Austin Karp on NBA Finals and Stanley Cup Final viewership

Sports Media with Richard Deitsch

Audacy

News, Sports News, Sports

4.5 • 757 Ratings

🗓️ 21 June 2024

⏱️ 42 minutes

🧾️ Download transcript

Summary

This episode of the Sports Media Podcast with Richard Deitsch features Austin Karp, managing editor/newsletters for Sports Business Journal and Jon Lewis, the founder and editor of Sports Media Watch. In this podcast, we dissect the five-game Celtics-Mavericks NBA Finals which averaged 11.31 million viewers on ABC, down 3% in viewership from a five-game Nuggets-Heat series last year; how to analysis this series from a viewership perspective; where the NBA Finals are in the 2020s; LeBron James, Kevin Durant and Stephen Curry combined for a single playoff victory; the Oilers-Panthers series for the NHL; Connor McDavid in front of the U.S. audience; what a Game 7; WBD’s mix and match strategy; what rights they might want; Caitlin Clark and WNBA viewership; and more. You can subscribe to this podcast on Apple Podcasts, Spotify, and more.

Transcript

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0:00.0

Welcome to the sports media podcast.

0:11.1

I'm your host, Richard Deich.

0:12.0

My producer is Patrick Antonetti.

0:14.1

Two guests this week.

0:14.9

Two regulars.

0:16.3

They each have their own podcasts.

0:18.7

But big stars on their own right, basically.

0:21.1

Austin Karp is managing editor slash newsletters for sports business journal.

0:25.7

John Lewis, the founder and editor of Sports Media Watch.

0:29.3

And again, both have podcasts, sports media podcast at Sports Business Journal for Austin and follow John's Sports Media Watch podcast as well.

0:38.7

And with that, welcome back, John.

0:40.2

Welcome back, Austin.

0:41.7

Thanks for having me.

0:42.8

Of course.

0:44.6

All right.

0:46.0

I'm going to start.

0:47.0

You guys, okay if I start with the MBA Finals?

0:49.5

Hit it.

0:50.7

All right.

0:52.0

So, thanks to John's handy stats in front of me here. The five games, Celtics, Mavericks, NBA Finals, and boy, was it not very watchable? Averaged 11.31 million viewers on ABC. That was down 3% in viewership from the Nuggets Heat last year, least watch finals since Buck Sons in

1:16.1

2021. Of course, Buck Sons is very, very COVID delayed. It does beat any of the COVID-altered

1:23.1

series by a lot. But as John notes, this year's finals ranks as the lowest rated on record and least watch

...

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