Mike Shinoda of Linkin Park
Business of HYPE
HYPEBEAST
4.8 • 789 Ratings
🗓️ 9 July 2018
⏱️ 70 minutes
🧾️ Download transcript
Summary
Linkin Park frontman Mike Shinoda opens up about Chester’s passing, while discussing the band’s origins. His career is one of many highlights. Linkin Park’s massive success at the turn of the century earned Shinoda a place on the pop pantheon: the group’s debut, Hybrid Theory, is one of the last albums to go Diamond; their genre-bending Collision Course project with JAY-Z earned the group Grammys, critical acclaim, and street cred with rap listeners.
Shinoda also opens up about his roots as a graphic design student at the Art Center. Shinoda explains that while LP (then known as Hybrid Theory) was still getting off the ground, Shinoda was handling art direction and design for acts like Styles of Beyond, who would later play a key role in Shinoda’s hip-hop side project, Fort Minor. So tune into the Season 2 opener.
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Transcript
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| 0:00.0 | Give us a proper introduction of who we have in the room. |
| 0:04.3 | Proper introduction. |
| 0:05.3 | Yes. |
| 0:05.6 | Introduce yourself. |
| 0:06.4 | I'm, well, it's funny because my introduction, like my professional introduction includes, |
| 0:12.2 | you know, Lincoln Park and Fort Minor and the production stuff, like the music I've made |
| 0:17.0 | and all that. |
| 0:17.8 | But usually when I'm just talking, like, I have kids, right? So when I talk |
| 0:22.9 | to people that, oh, hey, you know, what do you do? I don't give them a straight answer at all. |
| 0:27.1 | I usually just tell them like, I just, I'm an artist. You mean at like the PTA meetings? |
| 0:31.1 | Yeah, like something like that. Yeah. I'm an artist. Right. I'm a musician. I feel like the word artist then begs more questions. It does. |
| 0:38.9 | It's kind of, I stopped. |
| 0:40.9 | I had to stop doing that a little bit. |
| 0:41.1 | Right. |
| 0:42.6 | You should just be like, I'm a consultant. |
| 0:43.5 | Yeah, exactly. |
| 0:49.5 | From Hype Beast Radio, I'm Jeff Staples and this is the Business of Hype, a show about creative entrepreneurs, brand builders, innovators, and the realities behind the dreams they've built. |
| 0:55.5 | It's not often we have a musician as a guest on the business of hype, but Mike Shinoda is no |
| 1:00.8 | ordinary musician. He helped form Lincoln Park, one of the most influential and successful |
| 1:06.9 | music acts of not only our generation, but of all time. |
| 1:11.6 | There's a rare breed of acts in music that has sold millions upon millions of records. |
| 1:16.6 | Now I know when numbers get that big, it's kind of hard to put things in the perspective. |
... |
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