Welcome to Made for Profit, a podcast where we talk business in the shop and help you monetize as a maker.

Each week we cover business topics to help you grow your full-time business or your side hustle.

We'll also bring you interviews from a variety of people winning in their space to share valuable business insights and life lessons.

I'm Brad Rodriguez, a full-time content creator running Fix This Build That.com.

And my co-host, John Mulecki, runs a full-time furniture company and his content site,

John Mellecki.com. We've been growing our successful businesses online, and we want to bring

you into the conversation and help you grow along with us.

Welcome to Episode 70.

And today we've got a special guest.

It's one of our very first patrons for Made for Profit.

Now, you've probably seen Keith Johnson on Instagram,

where he has a knack for creating viral videos and has recently passed a major milestone on Instagram.

Keith is a real student of the game,

and he shares with us how he produces the best content he can and hones his skills in both

woodworking and content production. Keith is a master of creating content around a single project.

He produces dozens of small process videos that tell a story and bring you along for the journey.

His process and mindset have helped him reach over 100,000 followers on Instagram recently

and provides a ton of insight into growing a following on the platform in this episode.

It is amazing. We are so proud of Keith as one of our patrons, but before we get into it,

we do want to thank some of our MFP patrons, but we don't really know who they are. We're

actually traveling, so we're recording this early. We'll thank everybody personally next week.

If you do want to support the show, you can head over to patreon.com forward slash made for profit.

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