Memo Paris - - The Emotional Resonance of Fragrance

The Story of a Brand Show

Ramon Vela

Business, Entrepreneurship

5 • 145 Ratings

🗓️ 18 September 2025

⏱️ 52 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

From the Archives: Back in May 2024, I had the pleasure of sitting down with John Molloy, Co-founder and CEO of Memo Paris, to explore the fascinating world of fragrance and the art of memory it evokes.

John shared his journey from fashion to perfumery, the courage it took to leave a corporate path, and how he and his wife, Clara, built Memo Paris around the idea of capturing places, emotions, and memories through scent. What stood out most was how fragrance becomes more than just a product; it becomes a bridge to culture, connection, and even self-expression.

In this conversation, we dived into how Memo Paris was born out of curiosity, love, and creativity, and how the brand has grown from just four fragrances to a collection found in over 60 countries.

John opened up about the role of family, mentors, and his wife’s poetic vision in shaping Memo Paris, and how every bottle tells a story of place, beauty, and emotion.

Here’s what you’ll learn in this episode:

How John’s early mentors and family support gave him the courage to take the entrepreneurial leap

The story of Memo Paris and how fragrances capture “places of grace” around the world

Why building a fragrance brand is about long-term relationships, not quick trends

The role of art, storytelling, and creativity in shaping Memo Paris’s bottles and scents

Sneak peek into new launches, including the fragrance inspired by Cappadocia

Join me, Ramon Vela, as we listen to this inspiring episode of The Story of a Brand, where we discover how Memo Paris weaves together travel, memory, and artistry to create fragrances that truly tell a story.

For more on Memo Paris, visit: https://us.memoparis.com/

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Transcript

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0:00.0	you're building a relationship with a fragrance and your client.
0:04.9	And you're keeping that relation going because they fall in love with a fragrance.
0:08.7	You're not changing every day, a new one, which has this fashion happening.
0:12.1	And in fashion, you got this, I love fashion, there's a speed, there's an energy in it,
0:17.2	because you keep changing.
0:19.2	You know, you're six months time, you have a bad season.
0:21.0	The next season can be better.
0:22.2	But in the fragrance, it's a long-term game.
0:24.6	It's a long-term relationship building.
0:27.6	And usually when a client tries a fragrance, they remain loyal to it.
0:33.6	They may have many, but they will still buy that fragrance two years later,
0:37.6	three years later, or every month, but they still have that. It means something too, it's part
0:42.2	of their fragrance wardrobe. And so you're building these lifetime relationships all around
0:48.0	the world. And I think it's got this continuity, which maybe fashion doesn't have. Hey everyone, this is Ramon Vela, and this is another episode of the story of a brand.
1:09.0	Like always, we have an amazing guest in brand that we're going to feature on today's show.
1:13.7	But before we do, I have a brief sponsor announcement.
1:17.0	Imagine 100 influencers constantly talking about your brand.
1:21.2	Sounds great, right?
1:22.8	But getting there seems hard.
1:24.9	Not with Saral.
1:26.8	Soral is the all-in-one influencer platform that finds brand-aligned
1:31.3	creators, automates outreach, and manages everything in one place. Plus, it has a built-in affiliate
	...

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