Hey there. Welcome back to another episode. And I have a very special guest, someone who I respect

immensely. And I don't know where you've been. If you don't know who Stu McLaren is, but he,

in my eyes, is the membership guy, the one person you should be going to. And the person that I've

gone to for membership advice, three years and running now,

and he's here to share some quick, very important tips about just how you could explode

your business growth with a membership. How do you even know a membership would be right

for your business if you don't have one already and if you do have

a membership already he's going to share something that you probably haven't considered in your

business that means that you're leaving a lot of money on the table stew thanks for being on

the art of online business. It's a pleasure.

Thank you so much for having me.

Yes, it's definitely going to be a cool episode.

So I thought we would just get right into it and start with why did you end up teaching

memberships?

Like, how did you first start?

For me back in 2008, I had just gotten married and my wife and I were looking to start our family. And at the same time,

I had a business that was growing. And it was a consulting business. And if anybody's ever worked with like

clients like that, you know that it can there's like this point of tension because the only way to

really grow is to give more of your time. And I didn't have any more time to give. And so I'm like

wanting to grow the business, but I'm already like burning the candle at both ends.

And then my wife and I just got married and we're looking to start a family.

And I'm realizing like these two things are not lining up.

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