Melissa Ben-Ishay on Finding Your Confidence

9 to 5ish with theSkimm

theSkimm

Entrepreneurship, Careers, Business

4.7 • 1.9K Ratings

🗓️ 27 April 2022

⏱️ 18 minutes

🔗️ Recording | iTunes | RSS

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Summary

The day before Melissa Ben-Ishay started her famous cupcake business Baked by Melissa, she actually got fired from her job. But she’s proof that your worst moments can lead to some of your best. This week, we spoke to Melissa about how she found her confidence as she was getting started, and how she learned to embrace obstacles. In this episode, Melissa shares… Her decision-making tactics Her advice for people who lose their jobs How she got over her fear of cold-outreach Why the past two years were the hardest in her career The quality she looks for most when hiring

Transcript

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0:00.0	You need to think of who you want to be and embody it.
0:05.7	All these people that you meet and you think they have it all, they're just like you.
0:10.3	You can do exactly what they're doing just to find what that means to you and then act
0:15.3	that way.
0:16.3	I'm Carly Zaken and I'm Danielle Weisberg.
0:20.1	Welcome to 9-5-ish with the skin.
0:22.8	We've run into so many questions over the years and had so many moments where we needed advice
0:29.0	and we got it from women who'd been there.
0:32.6	And that's what we're bringing you with this show.
0:34.7	Each week we're helping you get what you want out of your career by talking to the smartest
0:39.0	leaders we know.
0:40.4	Because we know your work life is a lot more than 9-5.
0:44.4	Alright, let's get into it.
0:49.1	Today our guest is Melissa Benesci.
0:51.8	She is the founder of the National Cupcake Brand baked by Melissa, which you can buy in
0:57.2	one of their retail stores or on their website baked by Melissa.com.
1:01.8	Melissa's journey as a founder actually starts with her getting fired and we're going to
1:06.3	get into that.
1:07.3	It's been 14 years since she started her business and Melissa took on a new job at the company
1:13.3	as CEO in 2019.
1:15.8	Melissa, we are so excited to talk to you today.
1:18.7	Welcome to 9-5-ish.
	...

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