MBA978 Must Read: Exactly What To Say by Phil M Jones

The $100 MBA Show

Omar Zenhom

Entrepreneurship, Business, Careers, Marketing

4.8 • 2.2K Ratings

🗓️ 9 April 2018

⏱️ 16 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Nervous about sales? There’s a Must-Read Book Review for that.

Exactly What to Say by Phil M Jones is exactly what the title promises: a collection of phrases that will help you make sales. These key phrases encompass sales strategies that work for every kind of business and product. It’s a short, easy read that you’ll refer to again and again when crafting your personal sales strategy.

These phrases — used verbatim — are absolute gems. They make use of human and social psychology to trigger the interest and curiosity that opens the door for sales. On this episode, we explain how these simple phrases work, and share a few that we’ve found most useful in our own sales situations.

Learn how to introduce your product and explain its value effectively. Arm yourself with the exact words you need to gain confidence in the sales arena. Click Play!

Transcript

Click on a timestamp to play from that location

0:00.0	Heyo! Welcome to the $100 M. B. Show, because your business relies on you getting better
0:14.8	that's why we deliver our daily 10 minute business lessons for the real world
0:18.8	I'm your host your coach your teacher teacher, Omar, at home.
0:22.8	I'm also the co-founder of the $100 MBA, a complete business training and community online
0:27.7	over at 100MBA.net.
0:30.9	And today's episode is a must-read. On our must read episodes I share with you a book that I've read that has greatly influenced me, has helped me in some way. I share with you its takeaways, its insights, and why you should read it too.
0:44.2	Today's Must Read is Exactly What to Say by Phil M Jones.
0:49.2	If you've wondered what are the exact words you should actually say, what are the things that should come out of your
0:54.0	mouth in any sales conversation this book is a goal mine I was really blown away by
1:00.8	how simple yet effective this book is.
1:04.4	It's an easy read, it has very straightforward language, and it's actually a quick read.
1:08.2	It's only 150 pages.
1:10.1	And a lot of those pages have really big fun, because he likes to emphasize what he calls his magic words.
1:15.0	And that's not hyperbole. He has some of these words are actually magic in the sales context.
1:20.0	These are the right phrases and how to phrase what you want to say, how you want to offer your products and services properly.
1:28.0	These have been researched, these have been used, and it gives you the logic behind all these phrases, how this actually is true in human
1:37.0	psychology and what kind of effect your words make on other people.
1:41.9	I got so much I want to cover when it comes to this book
1:44.3	exactly what to say so let's get into it let's get down to business.
1:58.6	Today's episode of the $100 MBA show is supported by the running remote conference. When we started our business, we chose to make our team a remote team.
2:02.2	We wanted access to the best talent around the world.
2:04.7	So if you're thinking about building a team without borders, without walls, then you need to attend
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Omar Zenhom, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Omar Zenhom and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.