MBA960 Q&A Wednesday: When is the best time of year to run a conference or event?

The $100 MBA Show

Omar Zenhom

Entrepreneurship, Business, Careers, Marketing

4.8 • 2.2K Ratings

🗓️ 14 March 2018

⏱️ 14 minutes

🔗️ Recording | iTunes | RSS

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Summary

Conferences and other real-world events can be a huge boost for your business. Scheduling such events for maximum attendance takes strategy, planning, and wisdom — exactly the kind we offer on today’s episode. The right time of year makes all the difference to the success of any event, based on the industry, climate, culture, and a host of other factors.

To pull off a win, you need to think way, way ahead.

Today we discuss some general guidelines that apply to all or most kinds of conferences and events, including some definite no-no’s you should be sure to avoid. We help you put potential attendees in a position to make “yes” an easy answer to give, utilizing the sweet spots on the yearly calendar.

You only get one chance to fill your event with potential partners, customers, and allies. Get it right! Click Play!

Transcript

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0:00.0	Heyo! Welcome to the $100 RBA ShowH Show. The Business Podcast has been helping you and your
0:15.4	business get better since 2014 with our daily 10 minute business lessons for
0:19.9	the real world. I'm your host, your coach, your teacher, Omar's in home. I'm also the co-founder
0:25.5	of the $100 MBA, a complete business training and community online. If you're starting your business,
0:31.8	if you're building a new product, or new service, you want to make sure that people actually want what you're about to sell them.
0:38.0	You want to make sure you have a killer product on your hands.
0:41.0	And the best way to do that is through an idea validation process. on your
0:45.0	product on your hands. And the best way to do that is through an idea validation process to validate if people actually want to buy what you have for what you're creating.
0:50.0	That's why we created the five steps to Idea Validation Online Course.
0:54.6	This is one of the most popular courses that we offer at the $100 MBA.
0:59.4	And right now we're offering it for free.
1:01.0	Yes, you can enroll in the seven-part video course with the workbook
1:05.0	for absolutely nothing. Just go to 100MBA.net and just provide your name and email address
1:10.8	and it's all yours. Today's episode is a Q&A Wednesday episode.
1:14.4	On our Q&A Wednesday episodes, I answer a question from one of our listeners.
1:18.8	Today's question comes from Malcolm and Malcolm asks,
1:22.0	when is the best time to run a conference or event?
1:25.8	Great question, Malcolm.
1:27.0	If you're running a conference or event for your business, you want to make sure you choose
1:30.6	the right time because you want to make sure you have the maximum
1:33.8	number of attendees possible. I remember when we ran a webinar Ninja live we
1:39.0	really studied this question we really made sure that we chose the perfect time to run the event
	...

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