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The $100 MBA Show

MBA943 Guest Teacher: Russ Stoddard – How to Build a Purpose-Driven Company

The $100 MBA Show

Omar Zenhom

Careers, Entrepreneurship, Business, Marketing

4.91.2K Ratings

🗓️ 19 February 2018

⏱️ 22 minutes

🧾️ Download transcript

Summary

Do well, by doing good. For most businesses, the endgame is profit. But in recent years, a new model has risen up, one focused on the bigger picture. If your motivation for building a business goes beyond dollar signs, if you have an entrepreneurial desire to improve the world, this is the episode for you.

Transcript

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0:00.0

Heyo! Welcome to the $100 R&B show where a business lesson a day keeps the doubts away.

0:15.8

With our daily 10 minute business lessons for the real world, I'm your host, your coach,

0:20.6

your teacher Omar Zenholm.

0:22.4

I'm also the co-founder of the $100 MBA, a complete business

0:25.6

training and community online over at 100MBA.net. And today's lesson is a guest teacher

0:32.4

lesson. On our guest teacher lessons, I invite an expert to teach you their area of expertise.

0:38.0

Today's guest teacher is Russ Doddard, and Russ is going to be teaching you how to build a purpose-driven business.

0:44.0

Many of us have been hearing about B Corporation certification,

0:48.0

a certification that says, hey, I'm one of the good guys.

0:51.0

I'm doing business the right way. I doing business the right way I'm serving the world

0:53.7

I'm serving the environment and I treat my team the way they should be treated and

0:57.7

there's a lot of benefits to building a purpose-driven business and some of those benefits are actually pretty good for

1:04.4

business but Russ is going to be teaching you all of that because he is one of the

1:08.6

pioneers in that industry in building purpose-driven businesses.

1:13.0

If you want your business, your company, to mean more than just offering a service or product,

1:18.0

if you want to stand for something that helps the world we live in,

1:21.0

then pupp up the volume because this guest teacher lesson is going to be great.

1:25.1

Let's get into it.

1:25.9

Let's get down to business.

1:27.0

Today's episode of the $100 MBA show is supported by Earth Class Mail.

1:36.0

When you start a business, you need a business address so you can use it to register your business,

1:40.7

so you can open up a business bank account so you can put it in your email

...

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