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The $100 MBA Show

MBA81 How to Create and Deliver Your Elevator Pitch

The $100 MBA Show

Omar Zenhom

Careers, Entrepreneurship, Business, Marketing

4.91.2K Ratings

🗓️ 19 November 2014

⏱️ 12 minutes

🧾️ Download transcript

Summary

Explaining what you do to someone may seem easy and you may think you have a handle on it, but believe me, there's more to it than meets the eye, or ear. You'll learn how to craft that perfect elevator pitch, (or speech), that quickly, effectively and brilliantly holds the attention of the person you're speaking to. What are you waiting for? Let's learn how to do it right now!

Transcript

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0:00.0

Heyo!

0:09.0

Welcome to the Hunter R. M.

0:11.0

Our content is bite-sized and full of nutrition with our daily... our South so shout out to you Patrick. I'm your host, your coach, your teacher Omar

0:24.4

Zinholm. I'm also the co-founder of the $100 MBA a complete business

0:28.6

training and community online. And today you will learn how to craft and deliver your elevator pitch.

0:35.0

An elevator pitch or what some people call an elevator speech is basically a short little

0:40.2

conversation that you have with somebody explaining what you do.

0:43.5

We're often going to be asked what we do, what we work on, what's our business all about,

0:47.7

when we go to conferences, when we meet new people, even when we're talking to family and

0:51.1

friends.

0:51.8

And it's a really good idea to have

0:53.4

something prepared something that is concise clear and to the point that you can say

0:58.5

naturally so it doesn't sound like you're fumbling about and you don't know

1:01.6

you're talking about.

1:02.5

I'm going to show you exactly how to do that in today's lesson, so let's get down a business.

1:07.0

Before I talk about the steps on how to create your perfect elevator pitch, I want to make

1:19.8

sure that you understand three clear principles that you need to have with any elevator

1:24.8

pitch. The first principle is it has to be clear. It has to be crystal clear to

1:29.5

everybody what you do and what you're all about. There needs to be no ambiguity and if they have to

1:33.9

ask questions afterwards like is this what you do then you need to re-evaluate if you're

1:38.8

being clear enough and I'm going to show you in my steps how to be clear. The second principle is keep it short as possible.

1:45.0

This is not a speech so to speak that you would stand in front of people and speak for half an hour.

...

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