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The $100 MBA Show

MBA796 Is Upselling Scammy? [REBROADCAST]

The $100 MBA Show

Omar Zenhom

Careers, Entrepreneurship, Business, Marketing

4.91.2K Ratings

🗓️ 3 November 2016

⏱️ 12 minutes

🧾️ Download transcript

Summary

Upselling: everyone from waiters to electronics sales people do it. But is it ethical? Is it a trick? Is it a way of manipulating a customer into spending money they shouldn't? We think that's up to you! Today we discuss the right ways and the wrong ways to upsell. It's an important topic that we covered in this archived episode from our early days, since gone from the streaming services but rebroadcast here for your convenience. Enjoy!

Transcript

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0:00.0

Today's episode of the $100 R.A show is supported by HostGator.

0:03.2

When you're looking for an all-in-one website hosting solution, you've got to go with HostGator.

0:07.2

Get your business website up and running in no time and without breaking the bank.

0:10.9

You see, HostGator loves small businesses and that's why their plans start as low as $5 a month with a special

0:16.7

link. Get the hookup at hostgator.com slash MBA30 today. Get everything you need

0:22.0

for your business website at hostgator.com

0:25.0

slash MBA 30. Today's episode explores the question is upselling scammy. You know

0:30.8

what I'm talking about you just made a purchase on a website and as soon as you check out they're trying to sell you something else.

0:36.0

They're trying to upsell you to another product or a premium package.

0:40.0

A lot of people say it works. Some people say, I don't like the experience. I don't want to do that in my business.

0:44.8

We explore this crucial topic and give you what we recommend in today's episode.

0:49.5

This episode first broadcasted over 400 episodes ago, and therefore it doesn't show up in iTunes

0:55.1

or Stitcher because they only show the last 300 episodes.

0:58.8

It was a blockbuster lesson and got thousands upon thousands of downloads and therefore we wanted to bring it back

1:03.7

for you to listen to. No one wants to look like a sleaze ball and that's why we

1:08.8

explore this topic in this lesson. Enjoy it and I'll be back for tomorrow's lesson which is part two

1:15.2

of how to plan your other R. M. B. A show, the Business Podcast, that's like Grandma's Ravioli, small meaty pockets

1:36.5

of goodness with our daily 10 minute business lessons for the real world. I'm your host, your

1:42.2

coach, your teacher Omar Zenholm. I'm your host your coach your teacher Omar Zenholm I'm also the co-founder

1:45.6

of the hundred dollar MBA a complete business training and community online and

1:50.8

today's catch phrase comes from Connie. Thank you Connie for that

1:54.1

amazing catch raise. And in today's lesson you will learn is upselling

...

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