MBA772 Guest Teacher: Shama Hyder- Facebook Live and the Impact it Can Have on Your Business

The $100 MBA Show

Omar Zenhom

Careers, Entrepreneurship, Business, Marketing

4.9 • 1.2K Ratings

🗓️ 10 October 2016

⏱️ 14 minutes

🔗️ Recording | iTunes | RSS

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Summary

Facebook Live is here! Today, we've got a special guest teacher to tell you exactly how you can take advantage of it. Shama Hyder is the woman behind marketingzen.com, and she knows a thing or two about content. She's also convinced that Facebook Live could potentially blow YouTube out of the water in terms of helping entrepreneurs reach new heights of exposure. She's got specific tips on how best to use it to build your brand and your audience. Click play!

Transcript

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0:00.0	Heyo! Welcome to the $100 M. B. The business podcast has more aha moments than you can
0:16.3	count every single day with our daily 10 minute business lessons for the real world.
0:21.6	I'm your host, your coach, your teacher Omar is at home. I'm also the co-founder
0:26.1	of the $100 MBA, a complete business training and community online. And today's episode is a guest teacher episode.
0:34.0	Today's guest teacher is Shama Hider.
0:37.0	And Shama is the founder and CEO of Marketing Zen.com,
0:41.0	and she'll be teaching you all about Facebook Live.
0:44.0	Facebook Live has gone a lot of buzz these days,
0:47.0	especially in circles of entrepreneurship.
0:49.0	It's becoming a very powerful live video medium,
0:52.0	given the fact that Facebook has so much
0:53.8	reach and has its incredible targeted algorithm and it's all new and they want to
0:59.4	push it they want to make sure that it's successful.
1:02.8	And that's why they are really pushing Facebook live videos.
1:05.8	So when you do a Facebook live video,
1:07.9	they're really going to try to push it to a targeted audience.
1:11.3	They're going to get it in front of more people. And today's
1:13.4	Shama is going to be teaching all about that. Why it's so powerful and how you can
1:17.5	take advantage of the fact that it's so new right now. She's going to give you
1:21.0	some great examples of how to use
1:22.6	Facebook live in your business. Examples of live video that you can use today.
1:26.8	She's got a lot in store for us, so let's get down to business. Today's episode of the $100 MBA show is supported by cabbage.
	...

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