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The $100 MBA Show

MBA499 Must Read: The Dip by Seth Godin

The $100 MBA Show

Omar Zenhom

Careers, Entrepreneurship, Business, Marketing

4.91.2K Ratings

🗓️ 11 January 2016

⏱️ 12 minutes

🧾️ Download transcript

Summary

The Dip by Seth Godin goes into a topic that a lot of people don't want to talk about in business. Some may even refuse to agree or believe. It's about knowing when to quit or when to hang on and keep persevering. We know everyone can relate to this but this topic is somehow ignored. This book talks about a lot of tough things we go through but more importantly about when to pivot. Learn why I considered this the first must read of 2016! Click play now!

Transcript

Click on a timestamp to play from that location

0:16.7

Heyo! Welcome to the $100 MBA show! Whether you're on your way to seven figures or on the way to the gym. We got you covered with our daily 10 minute business lessons for the real world.

0:21.2

I'm your host, your coach, your teacher Omar Zenholm. I'm also the co-founder

0:26.0

of the $100 MBA, a complete business training and community online. Make sure you

0:31.8

check out our free course and our free guides over at 100MBA.net.

0:37.2

Today's episode is a must read episode where I share with you a book that has greatly

0:42.3

influenced me as an entrepreneur. I share with you a book that has greatly influenced me as an entrepreneur.

0:44.0

I share with you some of its insights, its takeaways, as well as why you should read this book as well.

0:50.0

And today's must read is The Dip by Seth Godin.

0:54.0

If you've been following the show from the start and been listening to the Must Read episodes,

0:59.0

you know that I'm a big Seth Godin fan.

1:01.0

I love the way he writes.

1:02.0

I think he's very to the point. He's concise.

1:05.0

And he's a great storyteller. And in this book, The Dip, Seth Godin goes into a topic a lot of people don't want to talk about.

1:12.0

In business, when do you know when to quit and

1:15.2

when to hang on and keep persevering?

1:18.1

Anyone who started a business can definitely relate to this book.

1:21.9

She talks about a lot of tough things we go through, but more importantly

1:25.4

the book talks about when to pivot, when is it time for you to start changing course or

1:31.5

when you should keep maintaining your current course.

1:34.0

I can't wait to get into all the details of this must read so let's jump right into it

1:39.0

guys let's get down to business.

1:50.0

today's episode of the hundred dollar MBA show is sponsored by heroic public speaking the live public speaking training event of the year.

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