MBA334 4 Must Do Strategies When Defining Your Audience

The $100 MBA Show

Omar Zenhom

Careers, Entrepreneurship, Business, Marketing

4.9 • 1.2K Ratings

🗓️ 30 July 2015

⏱️ 11 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

If you know who you are serving in your business, it's easier to sell what you are selling. If you're not familiar with the people that you serve, you're gonna have a hard time growing your business. We're teaching you this lesson today so you can exercise the 4 must do strategies that we recommend when defining your audience so you'll know how to serve them. Press play!

Transcript

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0:00.0	Hey, welcome to the hundred100 MBA show, the podcast that packs more business goodness in 10 minutes
0:18.0	than you can ever imagine with our daily 10 minute business lessons for the real world.
0:23.1	I'm your host, your coach, your teacher, Omar Zenholm.
0:26.4	I'm also the co-founder of the $100 MBA, a complete business training and community
0:31.7	online.
0:33.0	Make sure you check out our free guides and our free course over at 100MBA.net.
0:37.8	And in today's lesson, you will learn four must-do strategies when defining your audience.
0:44.5	It's very, very important for you to be crystal clear
0:48.0	about who you are serving.
0:50.4	Who are the people that you're building this business for?
0:53.0	And in today's lesson, I'm going to give you four must-do strategy strategies to help you clarify who your audience is.
1:00.0	I recommend you do this exercise, even if you're not just getting started.
1:04.9	We often have to revisit this concept to make sure we're targeting the right people.
1:10.1	Let's get into today's lesson, so let's get down to business. Today's episode of the hundred dollar MBA show is sponsored by Webinar Ninja Live,
1:29.2	the first national webinar conference in sunny San Diego, California on September 26.
1:35.0	Learn from the masters of webinars like New York Times Best Seller Michael Port,
1:38.4	Amy Me, John Lee Dumas, Kate Ericsson, Jason Zook, Clay Bear,
1:42.8	Graham Baldwin, Matthew Kimberly, myself,
1:45.0	Nicole, and a whole lot more.
1:46.8	Learn everything from marketing your webinar to teaching
1:49.1	and selling on one.
1:50.4	Get your Early Bird ticket now for only $95 at webinar Ninja.co slash live.
	...

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