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The $100 MBA Show

MBA324 Must Read: The Sales Acceleration Formula by Mark Roberge

The $100 MBA Show

Omar Zenhom

Marketing, Entrepreneurship, Careers, Business

4.91.2K Ratings

🗓️ 20 July 2015

⏱️ 11 minutes

🧾️ Download transcript

Summary

We highly recommend you to read this book because it has affected our business in a positive way. The author, founder of HubSpot, shared how they got started and how they were able to grow from a small team of 3 through his Sales Acceleration Formula. Listen to this episode to learn more!

Transcript

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0:00.0

Hello, welcome to the $100 R.M.

0:13.0

Show, the business podcast where you learn to earn more business, more sales,

0:19.4

more clients with our daily 10 minute business lessons for the real world.

0:23.5

I'm your host, your coach, your teacher Omar Zenholm.

0:26.9

I'm also the co-founder of the $100 MBA, a complete business training and Community Online.

0:33.0

Make sure you check out our free course and our free guides over at 100MBA.

0:38.0

And today's episode is a must read episode.

0:42.0

In our must read episodes, I share with you a book that I've read that has affected our business in a positive way. I share with you some of the insights, what the book is all about, and show you how the book can impact your business.

0:54.0

Today's must read is the sales acceleration formula by Mark Roeburg.

0:59.0

Mark Roeburg is one of the founders of HubSpot and HubSpot's one of the first businesses

1:04.6

that introduced inbound marketing. I'll explain what that means, but this book is

1:09.6

all about how to create a great sales force for your business no matter how small you are

1:14.2

small you are because they started a very small as well.

1:16.9

I can't wait to get into this one so let's get down a business. Today's episode of the $100 MBA show is sponsored by Sidekick by HubSpot.

1:32.3

Isn't that cool?

1:33.0

Sidekick provides seamlessly integrated email tools for Gmail, Apple Mail, and Outlook.

1:39.0

With Sidekick, you could receive live notifications when somebody opens and clicks on your emails so you have powerful

1:44.8

contact insight right in your inbox. Go to get sidekick

1:54.4

sidekick.com slash MBA. The sales acceleration formula

1:59.2

deconstructs the process of building revenue into easy measurable steps.

2:04.1

Businesses that are really successful have a strategy for growing their sales force.

2:09.9

They know to hire the right people, they know how to train them, they know how to manage them, and they know how to hire the right people, they know how to train them,

...

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