Hello, welcome to the 100 L.MBA show. Got 10 minutes. Get in the know with our daily 10 minute business lessons for the real world. I'm your host, your coach, your teacher, Omar Zendholm. I'm also the co-founder

of the $100 MBA, a complete business training and community online. And today's catchphrase

comes from listener Nick Lodholtz. Thanks, Nick, for tweeting that in. Guys, you can always

tweet at me if you want to throw in a new catchphrase for the beginning of the show.

Just tweet on me at Biz Republic.

Today's episode is part one of a two-part lesson on how to create an effective sales video.

We all know the power of video and the power of a sales video on a sales page and know that

video can convey a powerful message in a short amount of time.

But how do you put one together?

Where do you start?

What are the steps involved?

That's why we're putting together this two-part lesson on The 100-R-R-B-A show.

Today is part one.

We got a lot to cover today, so let's get down to business.

Today's episode of The 100-N-B-A show is brought to you by Active Campaign,

an all-in-one email marketing platform.

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We use Active Campaign to run our business Webinar Ninja,

and we love it because it's super easy to run email campaigns,

to tag users to make sure they're not on duplicate lists. And best of all, they're super, super affordable. You can try them out for free. Just use our special link, 100mba.net slash active and get

started. That's 100mb.mba.net slash active. All right, guys, I don't want to spend too much

time convincing you that sales videos are effective. We all know they're effective. I want to really

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