You don't need a finished product.

You don't even need a full website, and you definitely don't need a big team.

All you need to launch a product is a landing page and a camera.

That's the exact play I ran when I launched my software company, Webinar Ninja, and it worked.

So in this episode, I'm going to show you step by step how to get your first customers

before you even build your thing.

Let's go.

Welcome back to the $100 MBA show. I'm your host, Omar Zen Home, where I deliver practical business lessons three times a week, Monday, Wednesday, and Friday to help you start, grow,

and scale your business.

Most people wait until everything's perfect before they launch, but that's actually too late.

They build for months and sometimes years without even a single paying customer.

That's insanity. And that's actually a trap that you're building for yourself.

You don't need perfection. you need proof of demand.

Because it's so much easier to sell a product that people are hungry for versus a product that people are just like, oh, that's okay.

You need momentum and you need a list of people who are willing to buy.

The strategy that you're going to learn is going to show you a way to build an

email list, a way to validate your idea, and often it will give you cash up front to build the product

itself. So what are you going to need? Well, you just need two things. One is a landing page,

and a landing page can be created by a lot of tools that are actually free to get started with, like kit.com.

Or you might already have this software or a landing page builder on your WordPress website.

Or maybe you can use something like lead pages.

A simple drag and drop builder, while I had to build a page that has the important things that you need.

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