Heyo! Welcome to the $100 NBA show giving you the insights you need to build the business you want with our practical business lessons.

I'm your host, your coach, your teacher Omar at home.

And today is Q&A Wednesday.

On Q&A Wednesdays, we answer a question from one of you, one of our listeners.

If you got a question you want to ask, go ahead and email me over at omar at 100MBA.

Today's question is from Janet, Janet asks sending out email offers is how I make

most of my sales with my online business but in the past year my sales

conversions via email have dropped.

Can you help me out? How do I increase my sales conversions via email offers?

Solid practical question, Janet, love it. I got your back. I'm also a huge fan of

email offers. Email is one of the best ways of marketing. Getting in somebody's inbox is a great way to get their attention.

Email is something that people have to deal with.

They have to read it, they have to archive it, they got to do something with it.

They can't just thumb through it like a social media feed. In a lot of ways our inboxes are our last

sacred place on the internet. So having access to people's inboxes is a

fantastic way to make offers and add value to your customers in a personal way.

In today's lesson, I'm going to break down how to analyze your email marketing funnel

and see where the bottlenecks are, see where you can do better, and how you can make some small tweaks to make some massive conversions.

I'm going to show you where are the areas that actually move the needle and how by

improving these areas in my experience can massively improve your

conversions. In my case it improved my conversions 3X. I was making three times as many sales after I made these changes.

So let's get into it. Let's get down to business.

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