MBA2279 Extended Interview: Nathan Barry - How to Grow a Self-Funded Software Business to $34 Million and Beyond

The $100 MBA Show

Omar Zenhom

Entrepreneurship, Business, Careers, Marketing

4.8 • 2.2K Ratings

🗓️ 3 April 2023

⏱️ 71 minutes

🔗️ Recording | iTunes | RSS

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Summary

If you need proof that a self-funded, bootstrapping startup can make it big — with no special advantages or even extraordinary luck — this is the episode for you.

Transcript

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0:00.0	Hey-oh, welcome to the $100 MBA show where you get better at business every single day with our daily 10-minute business lessons for the real world.
0:17.8	I'm your host, your coach, your teacher, Omar Zin-home.
0:22.5	I'm also the co-founder of Webinar Ninja, an independent software company I started with my co-founder back in 2014. And today's
0:27.3	episode is a special episode, an extended interview with Nathan Barry, the founder of ConvertKit.
0:33.6	Nathan and I are old friends that came up together in business, starting and growing in our
0:38.7	entrepreneurial journey at the same time. I was lucky enough to sit down with Nathan to learn how
0:43.7	he grew one of the most popular email marketing softwares out there. Totally bootstrapped. No
0:50.1	funding, no investors, nothing. ConvertKit does well over $34 million in annual revenue.
0:57.0	It has become one of the shining examples of how you can self-fund a successful software
1:02.5	company.
1:03.4	But he started at zero, and in fact, struggled at first.
1:07.2	I sat down and even to find out how he got out of the trough of sorrow, not getting enough
1:11.6	traction at the start. Got some insights on how he makes his decisions and how he balances
1:16.1	this huge business with his family life, personal life, and ambitions. This one's special. You're
1:21.6	going to want to stick around. Let's get into it. Let's get down to business. Today's extended
1:26.4	interview is with Nathan Barry, the founder of ConvertKit over at
1:29.7	ConvertKit.com.
1:31.1	Whenever I have the chance to sit down with an entrepreneur and do this type of episode,
1:34.0	the extended interviews, I'm always thinking about what are some of the things that our
1:38.0	audience at the $100 MBA want to know from this expert?
1:41.2	How can I pull out the gems?
1:43.2	One of the challenges of pulling out these gems
	...

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