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The $100 MBA Show

MBA2275 5 Sales Strategies That Don't Scale

The $100 MBA Show

Omar Zenhom

Entrepreneurship, Business, Careers, Marketing

4.82.2K Ratings

🗓️ 28 March 2023

⏱️ 21 minutes

🧾️ Download transcript

Summary

A personal touch can set your business apart — even when there’s no chance you’ll be able to do it for everyone. So why do new businesses avoid strategies that don’t scale…even while they’re still small?

Transcript

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0:00.0

Hey-oh, welcome to the $100 MBA show because a better you equals a better business.

0:14.1

That's why we deliver daily 10-minute business lessons for the real world.

0:17.8

I'm your host, your coach, your teacher, Omar Zen Home.

0:21.8

I'm also the co-founder of Webinar Ninja and in a bit of software company. I start with my co-founder back in 2014.

0:26.6

And in today's lesson, you will learn five sales strategies that don't scale. Now, I want to say

0:31.8

right off the bat that just because these strategies don't scale doesn't mean you shouldn't do them. In fact, I actually

0:38.8

highly recommend you do them, especially as you're starting to get traction in your business.

0:43.4

You see, things that don't scale are less competitive. Everybody's trying to find a shortcut,

0:48.6

a hack, a silver bullet. They're trying to find the easy way to do anything. They want to go

0:52.9

big or go home. But the fact of the matter is, most people don't want to roll their sleeves and do the things that just don't scale.

1:00.1

This makes it easier for you to get results because less people are doing it.

1:04.2

And in a lot of ways, these strategies are a lot more reliable to get your results.

1:08.4

It's like walking to the gym or taking the car.

1:11.6

Yeah, you can take the car and it'll be faster. Maybe you'll cut the time in half or one-third, depending how far the gym is,

1:16.6

but your car might break down. There might be traffic. You might not be able to find parking,

1:20.9

so therefore it's taking you longer to get in the gym. When you walk, you have a little bit more control. Yeah, it's not the most efficient way, but it's the most reliable way.

1:30.3

And when you're getting started and when you need sales to run your business and to grow,

1:34.8

you need a reliable way to bring in new customers.

1:38.1

And this is why I highly recommend these five strategies.

1:41.4

Every single one of them, I've tried them myself.

1:44.1

And I'll share with you the

1:45.0

results. So let's get into it. Let's get down to business. This episode is sponsored by

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