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The $100 MBA Show

MBA2111 Should You Diversify or Go All In With One Business?

The $100 MBA Show

Omar Zenhom

Careers, Entrepreneurship, Business, Marketing

4.91.2K Ratings

🗓️ 11 August 2022

⏱️ 12 minutes

🧾️ Download transcript

Summary

You’re supposed to diversify and spread risk. But ideally, you’re also supposed to focus on one thing at a time. What’s an entrepreneur to do?

Transcript

Click on a timestamp to play from that location

0:00.0

Heyo! Welcome to the $100 MBA show because the Better You is a better business.

0:14.1

That's why we deliver daily 10 minute business lessons for the real world.

0:18.1

I'm your host, your coach, your teacher Omar Zenholm.

0:21.5

I'm also the co-founder of Webinar Ninja, an independent software company I started

0:24.8

with my co-founder back in 2014. And in today's lesson you will learn should you diversify

0:29.8

or go all in with one business? It's common for business builders for entrepreneurs

0:34.9

to have several smaller projects, side projects, ideas that they're tinkering

0:40.8

with. Sometimes these businesses or projects are related, some of them are not.

0:45.6

Some of them are just a result of needing to scratch an itch. But often, some of these businesses

0:51.2

start to take off, more than one.

0:53.4

They start growing, they start becoming profitable.

0:55.7

You got a little bit of a pickle on your hands because you really can't spend equal time

0:59.9

on all of them.

1:00.9

You only have a certain amount of hours in the day, and you might be wondering,

1:03.7

should you just focus on one business, go all in and try to see it grow, or is it better to diversify

1:09.1

your time, your effort, your risk against a few different businesses. In today's episode we take a deep

1:16.4

dive on this topic. I share with you my own experiences in the past currently

1:21.2

running several businesses, the advantages to disadvantages and some of things you need to

1:25.8

consider when it comes to making this decision because it all boils down to

1:30.8

what you want what kind of life you want to live, if it's compatible

1:34.1

with your lifestyle and your goals.

1:36.6

Let's find now.

...

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