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The $100 MBA Show

MBA184 Must Read: Good to Great by Jim Collins

The $100 MBA Show

Omar Zenhom

Careers, Entrepreneurship, Business, Marketing

4.91.2K Ratings

🗓️ 2 March 2015

⏱️ 11 minutes

🧾️ Download transcript

Summary

In today's Must Read episode we discuss why you really should read Good to Great by Jim Collins. This book has become a modern classic in business management theory for good reason. Find what makes it so good and how it can really influence you as a business builder. It sure had an impact on Omar and today, he shares how. Press play and learn more.

Transcript

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0:00.0

Heyo!

0:07.0

Welcome to the $100 R.M.

0:11.0

This podcast was a vintage car. It would be the original VW bug, small, reliable, and can

0:18.2

be ignored with our daily 10 minute business lessons for the real world. I'm your host, your coach, your teacher

0:25.1

Omar Zenhome. I'm also the co-founder of the $100 MBA, a complete business training and community

0:31.2

online. And today is a must read episode.

0:34.0

In our must read episodes I share with you a book that has greatly influenced me as an

0:39.2

entrepreneur.

0:40.2

I tell you a bit about the book.

0:41.5

I give you some of my favorite parts about it. And I also tell you a bit about the book I give you some of my favorite parts about it and

0:44.0

also tell you why you should read it today's must read is good to great by Jim Collins

0:49.9

this book went on to be a bestseller in its genre, and it's widely regarded as a modern classic of management theory.

0:57.0

Jim Collins in this book takes on the daunting challenge of differentiating yourself from being good to great.

1:05.7

And it's this battle of fighting mediocrity.

1:09.0

I can't wait to get into this book and share with you how it's affected me and our business.

1:13.0

So let's get down to business.

1:15.0

This episode is brought to you by Square Space.

1:23.0

Square Space is the easiest way to create a beautiful looking website, blog, or online store for you and your business.

1:29.0

Square Space features an elegant interface, beautiful templates, and an incredible 24-7 customer support.

1:36.1

Try Square Space at Squarespace.com and enter offer code MBA at checkout to get 10% off.

1:44.2

Squarespace, the easiest way to create a beautiful website

1:47.3

for your business.

...

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