MBA1724 How Much Power Do Your Customers Have Over Your Business?

The $100 MBA Show

Omar Zenhom

Marketing, Entrepreneurship, Careers, Business

4.9 • 1.2K Ratings

🗓️ 16 February 2021

⏱️ 11 minutes

🔗️ Recording | iTunes | RSS

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Summary

The customer isn't always right. It's a lesson entrepreneurs have to learn early. For small businesses and independents, autonomy is everything. That's why it's crucial not to let customers dictate all your decisions.

Transcript

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0:00.0	Heyo! Welcome to the $100.
0:01.0	A.
0:02.0	A hundred and be a...
0:03.0	Heyo!
0:09.0	Welcome to the $100.00 MBA show
0:12.0	because an investment in you is an investment in your business.
0:15.2	That's why we deliver daily 10 minute business lessons for the real world.
0:18.6	I'm your host, your coach, your teacher Omar Zenholm.
0:21.9	I'm also the co-founder of Webinar Ninja, an independent software
0:25.9	company I started with my partner and life partner in business, Nicole, back in 2014.
0:30.8	And in today's lesson, you will learn how much power does your customers have over your business.
0:36.4	This is an important question.
0:38.1	As an independent entrepreneur, you need to make sure that you have the ultimate leverage over the trajectory, the growth,
0:45.0	the sustainability of your business.
0:47.7	Sometimes people build businesses where they give up their own autonomy, their own power to their customers,
0:55.0	where their customers actions can dictate the future of the business.
1:00.0	This is not a good place to be in.
1:02.0	In today's episode I want to share with you some
1:04.4	insights that I've learned along the way in the years I've been in business. Insights from people like
1:09.0	Jason Freed from Basqueam, Chris Savage from Wistia, And even things I pulled out of biography,
1:14.0	things I've learned from Steve Jobs or Ben Horowitz,
1:17.0	or interviews with Sarah Blakely from Spanks.
	...

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