Heyo, welcome to the 100 R. M. B. A. A. A. A. Every single day with our 10 minute business

lessons for the real world. I'm your host, your coach, your teacher, Omar

Z at home. I'm also the co-founder of the $100 MBA over at 100 MBA.net.

And in today's episode you will learn five ways to improve your branding in 2021.

Branding is one of those long-term investments that will serve you for days to come, for years to come.

And as we are well into 2021, I want to give you my five top tips for having a strong brand.

I'll also quickly go into branding itself.

Simplify it. A lot of people are confused about what is branding really.

Is that marketing?

Is it sales?

What do I do to improve my brand?

How do I know my brand is a good one? Then I'll share five things that you can do to strengthen

that brand throughout the year. So let's get into it. Let's get down to business.

The word branding is thrown around a lot in business and not a lot of people really fully

comprehend it. You know it's something you need to have in order but you're not really sure

how it ties into your business, your marketing, your

sales. This is common. So I want to simplify things and then share with you the five

things you can do this year to strengthen your brand. Branding is simply what other people say about your business.

How do people describe your business is your brand?

For example, Nike is known for being motivational, youthful, go-getter, all these things kind of mesh

with the brand of Nike because that's the message they put out there.

This is the kind of product and business they run. It's also a very casual type of brand.

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