MBA1031 Is Google AdWords Marketing Dead?

The $100 MBA Show

Omar Zenhom

Careers, Entrepreneurship, Business, Marketing

4.9 • 1.2K Ratings

🗓️ 21 June 2018

⏱️ 15 minutes

🔗️ Recording | iTunes | RSS

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Summary

Google AdWords: is the party over? There was a time when AdWords was everything: a valuable, cost-effective way to get your website to the top of the results page without all that pesky manual SEO. Massive chunks of marketing budgets were devoted to paying per click, and as the value of AdWords became more and more apparent, the pricing became more and more...let’s say, exclusive.

Transcript

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0:00.0	Heyo! Welcome to the $100 R.M. go-to source for daily business insights and strategies
0:16.1	with our daily 10-minute business lessons for the real world. I'm your host, your
0:21.1	coach, your teacher Omar is in home
0:23.4	I'm also the co-founder of the $100 MBA
0:26.7	a complete business training in community online over at 100 MBA.net
0:31.9	and in today's episode you will learn is Google AdWords dead about 10 years ago
0:37.2	Google AdWords was all the rage businesses were investing so much money
0:42.3	in marketing with Google AdWords.
0:44.2	These are the ads that you find when you search for a keyword on Google.
0:48.6	But in the last four, even five years, people have been shifting their focus to Facebook marketing.
0:55.0	Facebook ads.
0:56.1	Does that mean Google AdWords is dead?
0:58.1	Should do not invest any money into Google AdWords?
1:01.4	Are there any scenarios or situations where Google AdWords are a great
1:05.1	value? This is what we get into in today's lesson. So let's get into it. Let's get down
1:10.1	to business. Today's episode of the 100 R. R. R. B. A show is brought you by Long Tale Pro.
1:19.7	A step-by-step system to help you quickly discover thousands of profitable easy to rank keywords
1:25.0	for almost any niche.
1:26.6	Visit longtail Pro.com slash MBA and use coupon code MBA for a free trial and 30% off your subscription forever.
1:37.0	Again that's Longtail Pro.com slash MBA and use code MBA.
1:42.0	One of the reasons why and use code MBA.
1:44.3	One of the reasons why people argue that Google AdWords is dead is because it has become a lot
	...

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