March Madness tips off today: How the NCAA tournament became a cultural phenomenon
The Daily Article
The Denison Forum
4.9 • 576 Ratings
🗓️ 16 March 2023
⏱️ 7 minutes
🧾️ Download transcript
Summary
March Madness begins in earnest today, and if you have not yet added your bracket to the more than 80 million that are filled out each year, there may still be time to join the fun. After all, you don’t have to follow basketball—or even like it—to join in the sense of community that builds around the tournament. And our craving for that community offers an important lesson for us to consider today.
Author: Ryan Denison, PhD
Narrator: Chris Elkins
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Transcript
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| 0:50.5 | Welcome to the Daily Article podcast. Today is Thursday, March the 16th, 2023. I'm Chris Elkins with the Denison Forum, narrating today's article written by Dr. Ryan Denison. |
| 1:03.5 | March Madness begins in earnest today, and if you have not yet added your bracket to the more than 80 million that are filled out each year, |
| 1:12.6 | there still may be time for you to join the fund. |
| 1:15.6 | If you don't like to gamble, no need to worry. |
| 1:17.6 | Though it's estimated that more than half the adult population will place a wager over the internet |
| 1:24.6 | to the tune of roughly $10 billion in total bets, many people just play for fun |
| 1:29.8 | and for office bragging rights. That said, don't be surprised if the office seems a bit more |
| 1:35.1 | sparsely populated today. More than a third of Americans are willing to call in sick and skip work |
| 1:41.5 | to watch March Madness. I suppose that's still better than watching from the |
| 1:45.4 | office, though, which the average worker will spend six hours doing over the course of the tournament. |
| 1:50.7 | But while it is estimated that the lost production will cost businesses around $163 billion this |
| 1:57.0 | year, there is some benefit to be derived as well. Of employees, 78% say celebrating March |
| 2:04.0 | Madness at work boosts morale, and 39% report that they become closer with a coworker |
| 2:10.0 | after participating in an office pool. And if you still need a bit of guidance before officially |
... |
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