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Real Business Owners

Make the Damn Decision | Episode 333

Real Business Owners

Trevor Cowley

Business

5704 Ratings

🗓️ 14 October 2025

⏱️ 17 minutes

🧾️ Download transcript

Summary

Most people say they want to change — but few actually make the kind of decision that leaves no way out. In this solo episode, Trevor Cowley breaks down what it really means to live with intention, make hard decisions, and cut off everything that doesn’t serve your goals.If you’ve been drifting, this episode will wake you up.

If you are ready to level up personally and professionally, go to joinrbo.com

Transcript

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0:00.0

Being an entrepreneur sounds cool, but the reality of building a business is very, very difficult.

0:07.0

Every level that you hit, there's a lot of things that suck that you just won't want to do.

0:11.6

What you're capable of is on the other side I don't feel like it.

0:15.5

And if you're committed to what it is that you're trying to do, nothing is going to stop you from getting there.

0:23.8

Welcome back to another episode of real business owners with myself, Trevor Cowley.

0:27.9

Hope you guys are doing well, per usual. If you're ready to level up, go to join RBO.com.

0:33.6

Guys, today I want to talk about intention and making a decision.

0:38.8

There's a lot of people out there that make decisions, hey, I'm going to do this or I'm going to do that.

0:43.4

And it's very half-hearted.

0:45.5

There's really no strategy behind what it is they're doing.

0:48.5

In other words, there's really no intention.

0:50.8

You know, I go to the gym every single day, I can't say every day, Monday through Friday,

0:54.5

because that's where I get my two witnesses for the world record. That's why I have to run on an

0:59.6

indoor track because I live out in the boonies. And so on the weekends, I get people to either come

1:05.7

out or ask my neighbors to help me out. But when I'm there, I see people there for an hour

1:10.7

and a half to two hours in order to get a 20 to 30 minute workout. But when I'm there, I see people there for an hour and a half to two

1:11.4

hours in order to get a 20 to 30 minute workout. They're not really there with intention. They're

1:16.4

not getting yardage out of what it is that they're doing. You need to understand that you have

1:23.6

the ability to change your life in an instant with a decision with a decision that has

1:29.5

intention behind it with strategy behind it like where you lock all the doors there's no way out this

1:35.4

is what you're going to accomplish i'm going to do x and this is how i'm going to do x the word

1:42.1

decision itself means to cut off like Like incision, there's a

...

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