Mac shipments and rumors
9to5Mac Daily
9to5Mac
4.6 • 624 Ratings
🗓️ 21 January 2026
⏱️ 7 minutes
🧾️ Download transcript
Summary
Listen to a recap of the top stories of the day from 9to5Mac. 9to5Mac Daily is available on iTunes and Apple’s Podcasts app, Stitcher, TuneIn, Google Play, or through our dedicated RSS feed for Overcast and other podcast players.
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Stories discussed in this episode:
- Apple shipments unchanged as PC market grew 10% during Q4 2025: report
- When is Apple releasing the more powerful M5 MacBook Pro models?
- This iPhone 18 Pro rumor has me questioning a key feature
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Transcript
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| 0:00.0 | Welcome to 9 to 5 Mac Daily for Tuesday, January 20th, 2026. I'm your host, Chance Miller. We are |
| 0:10.3 | sponsored this week by Stuff, the clean and powerful to-do list application. Leading off today, |
| 0:16.7 | research firm IDC is out with a new report detailing PC shipments during the holiday quarter. |
| 0:23.5 | According to the report, the overall PC market grew by 9.5% year-over-year, with a total of |
| 0:30.0 | 76.4 million units shipped. Much of that growth is attributed to Europe, the Middle East, and |
| 0:37.4 | Africa, where shipments grew |
| 0:39.5 | 14%, followed by the Asia-Pacific region at 12% growth and the Americas with 4% growth. |
| 0:48.3 | IDC says that ongoing memory shortages contributed to last quarter's strong shipment numbers as they led buyers and |
| 0:55.9 | brands to secure inventory ahead of anticipated price increases this year. As for Apple specifically, |
| 1:03.3 | the report says the company shipped 7.1 million units during the holiday quarter, almost exactly |
| 1:09.9 | the same as Q4 2024. |
| 1:12.8 | Even though its shipments were flat, Apple's market share actually fell from 10.2% to 9.3% due to that |
| 1:20.7 | broader overall growth of the market. But if you zoom out and look at 2025 as a whole, |
| 1:26.8 | the IDC analysts say that the PC market saw an overall 8.1% increase in shipments, but Apple outpaced the market with 11% growth and shipping a total of 25.6 million units. |
| 1:41.1 | Apple no longer shares specific unit shipments for the Mac or any of its products, |
| 1:46.3 | but it does report its quarterly earnings next week, at which point we'll at least learn more |
| 1:50.9 | about overall revenue from the Mac lineup for the holiday quarter. |
| 1:55.1 | Next up today, Apple released the new M5 MacBook Pro last October, but we're still waiting |
| 2:00.6 | on the more powerful M5 |
| 2:02.1 | Pro and M5 Max variance of that machine. There have been a handful of theories about when |
| 2:07.7 | this update could be released. One theory making the rounds that Apple could announce and or |
| 2:13.0 | release the new M5 Pro and Max models on January 28th. That's because that's the same day Apple is |
... |
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