4.6 • 5.2K Ratings
🗓️ 12 October 2019
⏱️ 69 minutes
🧾️ Download transcript
Founded in 2009 ATP Science is the brainchild of Matthew Legge, Jeff and Toni Doidge, and in this episode I have a chat about supplements, longevity, muscle gain, fat loss, training and much, much more with Matt and Jeff.
ATP Science Head Scientist Matt Legge has more than a decade of creating formulas for well-known companies in the health supplement industry. Matt became frustrated when his formulations were constantly altered to fit in with marketing ideas or reduce manufacturing costs. Seeing a gap in the market, Matt knew if he could work in a company where people and products where placed ahead of profit he could make a real difference. Matt had a simple yet profound idea; base his formulations on science first.
Jeff and Toni Doidge were the founders of a supplement retail store that opened its doors in 2002. They believe the foundation for success is based on customer service and exceeding the customer’s expectations. With that simple strategy; focusing on the “customer first” ideology, their store at the time became one of Australia’s most successful sports supplement retailers. Matt, Jeff and Toni met by chance in 2009 and soon after ATP Science was born.
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0:00.0 | On this episode of the Ben Greenfield Fitness Podcast, explosive lifting in a |
0:06.2 | competitive format under heavy load typically results in, you know, knees, elbows, |
0:11.2 | low back, whatnot, it's very rare to find a crossfitter who is in some state of |
0:15.0 | injury rehabilitation. It's something you don't want in your system when you go to |
0:19.0 | buy a car because it makes you very trusting. You know, I wanted to go |
0:23.4 | shoot with Oxytocin in your system. I'm a fan of the high-intensity |
0:27.6 | interval training approach for cardio with the occasional bouts of stamina built |
0:31.5 | in. Health, performance, nutrition, longevity, ancestral living, biohacking, and |
0:40.8 | much more. My name is Ben Greenfield. Welcome to the show. |
0:48.0 | All right. I hope you're ready for some fun with my boys from Australia or |
0:57.9 | Oz as they say. I had a ton of fun with these cats from ATP science. You're |
1:01.3 | gonna really dig today's show. They have a supplements company in Australia. |
1:05.2 | This podcast is brought to you by Keon. There are a variety of different herbs |
1:11.0 | and spices that can increase the conversion of white fat into brown fat. |
1:17.7 | Which is something that occurs when you are, say, combining fasting and cold. |
1:23.0 | And one thing that I do 365 days a year if I'm doing this intermittent fasting |
1:29.2 | combined with cold exposure to stay lean is I always take two of the Keon lean |
1:34.8 | because the bitter melon extract and the rock lotus extract in there which |
1:39.2 | help to activate something called AMPK. AMPK is a special protein pathway that |
1:45.5 | can actually accelerate metabolism and mimic many of the effects that you get |
1:50.6 | from calorie restriction but also upregulate the conversion of white fat into |
1:55.2 | brown fat. So this is one of my favorite fat loss supplements. It's not one of |
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