LinkedIn Is Rewriting the Rules of Visibility
Social Media Marketing Podcast
Michael Stelzner, Social Media Examiner
4.7 • 1.6K Ratings
🗓️ 2 April 2026
⏱️ 45 minutes
🧾️ Download transcript
Summary
Are you watching AI tools send leads to your competitors while your LinkedIn presence sits idle? Wondering whether the new LinkedIn ad features are worth your time? To discover how to position your LinkedIn content to get cited by AI tools like ChatGPT, which new LinkedIn ad features are worth testing, what LinkedIn's crackdown on automated comments means for your engagement strategy, and more, I interview AJ Wilcox.
Guest: AJ Wilcox | Show Notes: socialmediaexaminer.com/712
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Transcript
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| 0:00.0 | Hey there, it's Mike. Before we get started with today's podcast episode, I just want to let you know that social media marketing world is literally just around the corner. |
| 0:11.2 | Every year, thousands of marketers gather this year in Anaheim to learn exactly what's working right now with marketing and with AI. |
| 0:20.5 | Not what worked last year. Actually, what works right now with marketing and with AI. Not what worked last year, actually what works right now. |
| 0:25.6 | They leave with strategies that they can implement immediately. And I want you to be there. |
| 0:30.6 | I want you to be part of this special group so that you can get an edge in 2026 because, |
| 0:36.5 | my friend, the world is going through radical change |
| 0:39.2 | and we're going to be talking about it in detail at social media marketing world taking place |
| 0:44.4 | April 28th 29th and 30th and AI business world which is our AI subconference is included free |
| 0:51.7 | with your social media marketing world ticket. Make the decision |
| 0:55.8 | right now to attend and let 2026 be your best year ever. Grab your tickets right now at |
| 1:02.3 | social media marketing world.com. Welcome to the social media marketing podcast, helping you navigate the social media jungle. |
| 1:15.2 | And now, here is your host, Michael Stelzner. |
| 1:19.1 | Hello, hello, hello. |
| 1:20.2 | Thank you so much for joining me for the social media marketing podcast brought to you by Social Media Examiner. |
| 1:26.2 | I'm Michael Stelzner, your host, |
| 1:28.0 | and this is the podcast for marketers and business owners |
| 1:31.8 | who want more leads, more exposure, and more sales. |
| 1:35.0 | Today, I'm joined by Jerry Potter, |
| 1:37.1 | and we're going to be exploring important updates from LinkedIn |
| 1:40.4 | with our special guest, A.J. Wilcox, Jerry, take it away. |
| 1:45.7 | You know, it feels like LinkedIn is redesigning how visibility works and not just through ads, but with AI discovery, |
| 1:51.3 | content structure, and even what kinds of engagement are allowed. So some of the things that |
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