Life HACK! 🛑 This Feels Awkward…But It Works! 👊 How talking more and typing less can change your career! Ep: 498

Do This, NOT That: Marketing Tips with Jay Schwedelson

GURU Media Hub

Entrepreneurship, Education, Marketing, Business, How To

4.9 • 1K Ratings

🗓️ 24 April 2026

⏱️ 11 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Partner with Jay: https://www.jayschwedelson.com/contact

ㅤ

Pre-order Jay Schwedelson's new book, Stupider People Have Done It (out June 9, 2026).

All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206

ㅤ

Subscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletter

ㅤ

Connect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/

Check out Jay's YouTube channel: https://www.youtube.com/@schwedelson

Check out Jay's Instagram: https://www.instagram.com/jayschwedelson/

Ask Jay anything: https://www.jayschwedelson.com/ask

ㅤ

Leave a comment and follow the show, it really helps us out!

ㅤ

Big shoutout to our sponsor, Knak!

Marketers, you know the pain… You spend hours on a campaign, and then it gets stuck in review cycles and barely looks like what you started with.

Knak makes it simple. Design emails and landing pages, collaborate, and launch - all in one place. No tool hopping, no messy handoffs, with AI built in to help you move faster.

See how it all works, get started at knak.com/demo

ㅤ

Ever notice how you can do real business with someone for months without ever actually getting on a call with them? That's the setup Jay Schwedelson is pulling off right now, and there's a Stanford study, a sneaky read receipt trick, and a LinkedIn button most people scroll right past behind it. If you're still typing novels into Slack and texting paragraphs, this one is going to bug you in the best way.

ㅤ

Best Moments:

(00:45) The Stanford study that says speaking gets your thoughts across four times faster than typing

(02:11) The hidden read receipt inside voice memos that almost nobody talks about

(03:00) The dictation stack Jay runs and why typing everything is leaving ideas on the table

(03:39) The tiny microphone icon on the LinkedIn app that changes how you build relationships

(04:45) Why the most connected world ever somehow feels the most disconnected

(06:45) The dinner brag Jay refuses to accept as a personality trait

Transcript

Click on a timestamp to play from that location

0:00.0	Welcome to Do This Not That, the podcast from marketers. We share quick tips, things you can do right now, and then we add a little bit of chaos at the end of every episode. We also keep it short, like this intro. Let's check it out.
0:16.5	We are back for Do This, Not That. Sometimes the simplest things have the biggest impact on your
0:22.7	life and on your career. And I want to talk about using your voice. And I am not talking about
0:28.5	when I say using your voice, I'm not telling you to go out there and share your opinion about
0:32.2	stuff on social media. No, I'm not talking about that kind of voice. I'm literally talking about
0:37.0	your voice. So I'm going to give you specific of voice. I'm literally talking about your voice.
0:38.3	So I'm going to give you specific tactics that I do that I've had a radical impact on my business and my career.
0:44.3	And they're so easy.
0:45.3	So first off, Stanford came out with a study and said when you speak, okay, you're able to get your thoughts across four times faster than if you type.
0:53.3	And Science Daily came out with a study that says when you actually hear someone's voice
0:58.5	of what they're saying, okay, you connect with them radically higher amounts because you feel
1:04.4	the human tone.
1:05.8	And we are moving towards a device free world in next few years.
1:09.0	Open AI is coming out with their device that we're all going to be wearing that's not going to be us looking at our screens.
1:13.6	Meta's got their sunglasses, Apple's working on devices that we don't have to look at our screens,
1:17.6	which is great. Screw our screens, okay?
1:21.6	But who even cares if we're still looking at our screens?
1:24.6	Let me tell you what I'm doing specifically and why it helps me so much.
1:29.3	So first off, voice memos instead of texting. So what I do with anybody that I'm doing work with,
1:35.1	like if I'm doing, they're a partner of mine, they're a client of mine. I'll say them,
1:39.3	let's be, let's be text buddies. Let's exchange WhatsApp numbers or whatever. And first off, that gives you a whole
1:45.6	another level of connection. And if you're not doing this with people that you're doing a lot of work with,
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from GURU Media Hub, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of GURU Media Hub and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.