5 • 1.8K Ratings
🗓️ 25 June 2025
⏱️ 51 minutes
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0:00.0 | Hello and welcome to Scouting for Growth. I am Sabine Van der Linton, thrilled to launch a bold new series, |
0:24.4 | exploring something with a certain, je ne se quo, for innovators, the venture client model. |
0:31.1 | My question is the following. Are you ready to rethink how corporates and startups work together? |
0:38.3 | I hope so, because this venture client concept is turning corporate innovation on its head. |
0:45.3 | Instead of merely investing in startups and crossing fingers, big companies buy from startups to drive innovation. Today, not years from now. Sounds intriguing, |
0:59.6 | right? Imagine a world where a major Fortune 500, an automotive manufacturer, an insurance giant |
1:07.2 | or a bank can plug in a cutting-age startup solution as easily as adding any app to your phone. |
1:17.1 | No and less equity deals, no maybe someday payoffs, just real tech solving real problems. |
1:25.8 | Now, what if your company's next breakthrough isn't built in |
1:31.9 | house but bought from a startup in an early pilot? What if being a startup's customer is more |
1:41.1 | powerful than being its investor. |
1:45.0 | These are the question we will be tackling. |
1:49.0 | Spoiler alert, the venture client approach is catching fire across industries. |
1:55.0 | It even landed on Gartner's height cycle as a top innovation practice in 2024. In fact, corporate innovation |
2:04.7 | programs worldwide are projected to top $150 billion by 2025 and an estimated $195. |
2:14.8 | Companies, mostly in Europe, have already embraced venture planting. |
2:19.3 | It's enormous. |
2:21.3 | So pour yourself, a cafe o'le, my ami, because we are diving into why this model matters, especially for insurance and other regulated sectors, |
2:32.3 | where innovation can feel so slow sometimes like molasses. |
2:37.0 | Let's start with the basics. |
2:46.0 | What on earth is a venture client model and why does it matter for corporate innovation? |
2:53.6 | At its school, a venture client is a corporation that purchases and uses a startup solution to gain strategic benefit, |
... |
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