Let's get icky—and talk about our guts, bacteria, and probiotics, with Ara Katz of Seed

Girlboss Radio

Entrepreneurship, Business, Careers

4.4 • 1.9K Ratings

🗓️ 24 July 2019

⏱️ 47 minutes

🔗️ Recording | iTunes | RSS

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Summary

Chances are that—in today's wellness-focused industry—you've heard the benefits of probiotics. But what is the science behind it all? On this week's show, Sophia Amoruso speaks to Ara Katz, the Co-Founder and Co-CEO of Seed. Seed is a consumer life science company that develops probiotics and is also pioneering the applications of bacteria to improve human and planetary health. Listen to hear Ara discuss how her breastfeeding experience led her to discover the microbiome and inspired a personal mission to explore the importance of microbes and how they can impact the health of our bodies, our children, and our planet. Plus, hear how she transitioned from producing in Hollywood to entrepreneurship with companies like BeachMint. To learn more about Seed, go to https://seed.com/To keep up with what's new at Seed, follow them at https://www.instagram.com/seed/ Have feedback on the show? Email us at [email protected]

Transcript

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0:00.0	Hey everyone I'm Sophia Amruzzo, founder and CEO of Girl Boss, and this is Girl Boss Radio.
0:07.0	On this week's episode, we're going to talk to an expert and entrepreneur who is a little different than the usual guests we have on the show.
0:13.4	Her name is Eric Katz and she's the co-founder and co-ceeo of Seed.
0:18.0	Ara and I are going to talk about a little something called Microbiomes and our gut and all the ways that probiotics play into that.
0:26.4	You see the company Ara co-founded is a consumer life science company that develops probiotics
0:31.0	that are based on research, not mythology, which, believe it or not,
0:34.8	it's actually pretty rare. Seed is also pioneering applications of bacteria
0:40.4	to improve human and planetary health.
0:43.0	And if that's not impressive enough,
0:45.0	they're also pioneering the inquiry and application of
0:49.0	micro biome science to improve human and planetary health.
0:53.6	Think about it, a probiotic can save honey bees?
0:57.6	In short, they do a lot.
0:59.0	And we're going to find out about it on today's show.
1:01.3	Here's a little bit of what Eris shared during our
1:03.7	interview. When I got pregnant the world knows the algorithms of the
1:08.2	interweb know that you're pregnant. Everything gets starts getting
1:11.1	served up to you information products not to mention all of the unsolicited everything gets
1:13.7	getting served up to you.
1:14.7	all of the unsolicited advice that you get from strangers and people in your life.
1:17.8	And I started just thinking about like where does all this stuff come from?
1:21.4	Because so much of it is absolutely not grounded in any kind of
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