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Success Story with Scott D. Clary

Lessons - Why VCs Don't Want You to Know About This | Darren Marble - CrowdfundX CEO

Success Story with Scott D. Clary

Success Story Media

How To, Business, Education, Self-improvement

4.6326 Ratings

🗓️ 11 September 2025

⏱️ 16 minutes

🧾️ Download transcript

Summary

➡️ Like The Podcast? Leave A Rating: https://ratethispodcast.com/successstory     In this "Lessons" episode, Darren Marble, CEO of CrowdfundX, breaks down how turning customers into investors can transform the path to going public. He explains why retail investors often behave like long-term institutions, creating a powerful shareholder base that is loyal, engaged, and emotionally invested in a company’s success. Darren highlights how this model not only provides entrepreneurs with capital but also converts everyday customers into brand advocates who increase lifetime value, resist competitors, and amplify growth. He also shares why this approach challenges traditional venture capital models and opens new doors for founders ready to scale.   ➡️ Show Links https://successstorypodcast.com   YouTube: https://youtu.be/DbQROs6Ic5g  Apple: https://podcasts.apple.com/us/podcast/darren-marble-co-founder-ceo-of-crush-capital/id1484783544  Spotify: https://open.spotify.com/episode/5SfnIzQg8vptAby9vMD4rx    ➡️ Watch the Podcast on YouTube https://www.youtube.com/c/scottdclary

Transcript

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0:00.0

Success story is a Square partner. Now, your favorite neighborhood spots run on Square.

0:05.6

You know, I was just at Panther Coffee here in Miami last week and beyond the incredible

0:09.2

gratato. What struck me was watching them seamlessly handle the morning rush. The barista mentioned

0:14.6

they've been using Square to manage everything from inventory to building their loyal customer base.

0:18.8

It's so much more than just that little white card

0:22.0

reader that we all recognize. Square knows that local businesses can be big businesses. And as

0:27.1

things get more complex, Square meets you at every opportunity. So whether or not you're expanding

0:32.0

to new locations, building a loyal following, even covering cash flow gaps, Squares powering all the behind-the-scenes stuff that matters.

0:39.7

They knock out today's to-dos and they unlock tomorrow's what-ifs.

0:43.7

If you're ready to see how Square can transform your business,

0:46.8

go to square.com slash go slash success to learn more.

0:52.5

That's square.com slash go slash success. Square. Meet you there.

0:58.4

In this lesson's episode, explore how turning customers into investors reshapes the path to going public.

1:04.0

Discover how ownership deepens loyalty and brand advocacy. Understand why retail investors often act like

1:09.1

long-term institutions and uncover how this model

1:11.4

gives entrepreneurs both capital and an engaged shareholder base.

1:18.0

Now I'm curious for the entrepreneur that's going into this, an entrepreneur goes and raises some money and they

1:32.0

usually want to find some investors that are going to provide some value to their business.

1:37.3

What is the benefit to somebody that has, for example, 50 million ARR or annual recurring revenue,

1:43.2

100 million annual recurring revenue,

1:45.7

to get this crowdfunded investment.

1:50.4

Isn't that just, is that, is that headache pre-IPO or does, at that point,

...

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