Lessons - The Art of Cerebral Selling | David Priemer - Author, Sales Leadership Coach & Keynote Speaker

Success Story with Scott D. Clary

Success Story Media

How To, Business, Education, Self-improvement

4.6 • 326 Ratings

🗓️ 29 September 2024

⏱️ 31 minutes

🔗️ Recording | iTunes | RSS

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Summary

➡️ Like The Podcast? Leave A Rating: https://ratethispodcast.com/successstory In this "Lessons" episode, we dive deep into the modern art of cerebral selling with David Priemer, CEO of Cerebral Selling. Discover the key components: messaging, discovery, objection handling, negotiation, and leadership. Learn how empathy, science-based tactics, and mindful execution can help you connect with customers and drive sales success. Cerebral Selling Fundamentals: David outlines the critical components of cerebral selling and emphasizes the importance of not just content but also the delivery mechanism and retention of knowledge in sales training. Empathy in Sales: Understanding the customer’s perspective and language is vital. David stresses that customers care about their own problems more than your products. Holistic Approach: David highlights the interconnectedness of messaging, discovery, objection handling, and negotiation, emphasizing that sales is a fluid conversation rather than a linear process. ➡️ Show Linkshttps://successstorypodcast.com YouTube: https://youtu.be/9lexv5PtFkY Apple: https://podcasts.apple.com/us/podcast/david-priemer-ceo-of-cerebral-selling-how-to-sell/id1484783544?i=1000529284048Spotify: https://open.spotify.com/episode/6QxwD7CL7lxCK5At8DK638?si=4324368f7a91485a ➡️ Watch the Podcast On Youtubehttps://www.youtube.com/c/scottdclary

Transcript

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0:00.0	All right?
0:01.0	All right, listeners, please welcome our real life finance nerd from Nerd Wallet, Sean.
0:06.0	Hey Scott, thanks for having me.
0:07.5	Now we all know Nerd Wallet for their credit card comparisons, but it's much more than that, right?
0:11.0	Yeah, so much more.
0:12.0	I mean, even for credit cards, it's not the basic that right yeah so much more I mean even for credit cards it's not the basic
0:14.1	this card versus that card with us you can filter for features you want you can add your top
0:19.9	cards to a comparison table and get access to exclusive offers.
0:24.0	So smarter tools, smarter financial decisions.
0:27.0	Exactly. Beyond credit cards, we research and review thousands of other financial products
0:32.0	from Hial Sainting accounts to mortgage lenders. and review thousands of other financial products
0:32.6	from High Old Saines accounts to mortgage lenders
0:35.2	so that you can find these smartest financial products.
0:38.7	All right, you hear that world.
0:39.8	Nurd Wallet is not just credit cards. Thank you for that important PSA Scott. And where exactly
0:45.6	should people go to compare and find these credit cards and savings accounts and mortgage rates
0:50.1	and more? Nurd wallet.com forward slash learn more.
0:54.7	Thanks so much Sean.
0:55.8	Nurd Wallet finance smarter.
0:58.1	Scott, I think that's my line.
1:00.0	Finance Smarter y'all.
1:01.2	NERV wallet compare Inc. NMLS, 161, 739.
	...

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