Legacy, Attention & Building Something That Lasts in 2025 | GaryVee x Maury Povich Conversation
The GaryVee Audio Experience
Gary Vaynerchuk
4.8 • 18.1K Ratings
🗓️ 16 May 2025
⏱️ 48 minutes
🧾️ Download transcript
Summary
This episode comes from my appearance on On Par with Maury Povich, and it turned into something really special. We went deep — like deep deep — on the stuff that really matters: legacy, media, parenting, regrets, and where the world is heading next.
Maury’s a legend. He’s lived through the golden ages of radio, TV, and now digital. We talked about everything from how attention has always been the game, to what AI means for legacy.
🎯 This one’s for creators, storytellers, entrepreneurs, and anyone obsessed with culture, history, and where things are going next.
We talk about:
📻 The shift from radio to TikTok — and why it’s all the same game
🧠 Why curiosity is your superpower (no matter your age)
🏆 How “eighth place trophies” might be hurting our kids
💥 Missed investments, family legacy, and building something that lasts
🧬 My dad’s work ethic, my mom’s love, and how that shaped me
🎨 Why I’m going all-in on VeeFriends and the next Disney
🤖 The wild future of AI, and how your story might outlive you
This is the kind of conversation I wish everyone could have with someone they admire. Let’s go.
📍 Follow Maury Povich here:📌 Instagram
📍 Follow the podcast here first:
📌 @garyveeaudioexperience
📍 Follow me here:
📌 Instagram | Facebook | LinkedIn| Twitter/X | YouTube
Transcript
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| 0:00.0 | Hey everyone, welcome back to another episode of the Gary V. Audio Experience. |
| 0:04.2 | On this one, we're sharing Gary's appearance on the iconic Mori Povich's podcast. |
| 0:09.4 | Gary and Mori share a raw and surprisingly emotional conversation about everything from |
| 0:13.6 | legacy and hustle to media history, missed opportunities, and what the future holds. |
| 0:18.7 | They go deep on the evolution of media and its progression |
| 0:21.8 | over the years, why attention is the ultimate currency, how eighth place trophies might be |
| 0:26.4 | hurting our kids and so much more. Let's get right into it. Today's guest is someone who needs |
| 0:31.9 | no introduction, unless, of course, you've been living under a rock and didn't have Wi-Fi. He's a digital pioneer, |
| 0:39.2 | an entrepreneur's entrepreneur, a five-time best-selling author. He is the owner, creator of Vayner |
| 0:46.6 | Media, but more than anything, he's somebody who speaks from the gut, leads from the heart, |
| 0:52.9 | and never backs down from the truth. |
| 0:55.6 | Gary V. Welcome to On Par with Mari Popovich. Wow. It is my great honor. Thank you, sir. |
| 1:01.5 | No, okay. So I'm starting out in this world, okay? Maybe I've done seven or eight of these things. |
| 1:09.2 | You are a master at it. |
| 1:11.6 | So what do you think the most important thing is? |
| 1:15.6 | The thing that you were a master of long before I was a master of it. |
| 1:19.6 | The reality is that when you think about podcasting or social media content or communicating, |
| 1:24.6 | it's all the same thing. |
| 1:26.6 | Sure, there might be some slight nuances, but why you had your iconic career, it's all the same thing. Sure, there might be some slight nuances, |
| 1:28.3 | but why you had your iconic career, |
| 1:31.3 | what's working for me, is it starts with bringing value. |
| 1:35.3 | And value comes in all forms. |
... |
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