4.9 • 4.4K Ratings
🗓️ 23 June 2025
⏱️ 33 minutes
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In this Q&A episode, Alex (@AlexHormozi) answers real questions from business owners about pricing high-ticket offers, balancing brand-building with monetization, and optimizing what happens after someone says “yes.”
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast, you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned and will learn on his path from $100M to $1B in net worth.
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0:00.0 | But there's probably a hundred things that I want to improve about it. |
0:04.7 | But every time I want to go improve one of those things for others drop, and it's not worth |
0:09.3 | the cost of change. |
0:10.3 | And so most of us just don't factor in the guaranteed 20% decrease for the potential. |
0:16.1 | But then after a result said and done, it's five. |
0:18.1 | Was that worth it? |
0:18.9 | No. |
0:25.4 | My name is Ricky. We have a bar cocktail mix that we sell to B2B, country clubs, resorts. Part of Ben Potts, who was on the cash gas. |
0:32.2 | Yeah. We do 3.5 last year and revenue. And our biggest thing that's stopping us was my father. |
0:40.2 | He was the man salesman that he had a position. |
0:44.7 | He's doing this full time as well as trying to focus on whether we should try to grow |
0:49.3 | the business awareness just because a lot of people don't know about it unless they |
0:53.3 | know us or referrals |
0:55.5 | or just try to just get more account you speak a little bit more about the product yeah so |
1:02.2 | a peanut colada strawberry daquiry margarita stuff like that it's mainly it's a frozen product |
1:07.5 | of them frozen last two years once you thought it lasts a week. But it's mainly |
1:12.2 | for people who are high volume. So you can spit out a lot of shifts and things like that. |
1:18.2 | Yeah, mainly like a frozen drink machine or like a blender. So got it. Okay. And so the question is |
1:23.9 | whether you should focus on awareness? Oh like growing the brand because it's like, it's not very public. |
1:28.6 | It's only mainly people that know us, we talk about it, or just people who, |
1:33.5 | who guests are like, this is amazing. |
1:34.9 | Are you really all word of mouth? |
... |
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